#743EC8

Closest named color: Bluey Purple (#6241C7). oklch(50.7% 0.202 296.4), rgb(116, 62, 200).

Aa

White text reads best on this color (6.43:1).

About this color

#743EC8 is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.202 and its hue 296°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.032 away. White text reads best on it, at 6.43:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.202)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.26:1
White text6.43:1

Values

HEX#743EC8
RGBrgb(116, 62, 200)
HSLhsl(263, 56%, 51%)
OKLCHoklch(50.7% 0.202 296.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #743EC8 6.43:1 AA Lc -86.4 Fine for body text
Black text on #743EC8 3.26:1 AA large text Lc 22.8 Dividers and decoration only
#743EC8 text on white 6.43:1 AA Lc 81.2 Fine for body text
#743EC8 text on black 3.26:1 AA large text Lc -20.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FD

    oklch(97.1% 0.012 296.4)

  2. Step 100

    100

    #EBE6FB

    oklch(93.5% 0.029 296.7)

  3. Step 200

    200

    #DCD2FA

    oklch(88.4% 0.055 296.7)

  4. Step 300

    300

    #C6B4F9

    oklch(80.9% 0.098 296.1)

  5. Step 400

    400

    #AB89F6

    oklch(70.7% 0.157 296.5)

  6. Step 500

    500

    #9867F2

    oklch(63.1% 0.2 296.5)

  7. Step 600

    600

    #8349E0

    oklch(55.5% 0.217 296.2)

  8. Step 700

    700 (this color)

    #743EC8

    oklch(50.7% 0.202 296.4)

  9. Step 800

    800

    #5B309D

    oklch(42.7% 0.167 296.7)

  10. Step 900

    900

    #4A2D7D

    oklch(37.8% 0.13 296.3)

  11. Step 950

    950

    #2B1B49

    oklch(26.9% 0.082 296.5)

Export this scale for Tailwind in the Tailwind colors tool

#743EC8 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005FCC0.129
Deuteranopia (no green cones)#005DC50.129
Tritanopia (no blue cones)#5E607E0.156
Achromatopsia (no color)#5F5F5F0.203

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #743EC8

    #743EC8

    oklch(50.7% 0.202 296.4)

  • #626D00

    #626D00

    oklch(50.8% 0.117 116.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #743EC8

    #743EC8

    oklch(50.7% 0.202 296.4)

  • #3056D6

    #3056D6

    oklch(50.7% 0.201 266.4)

  • #9C28A0

    #9C28A0

    oklch(50.7% 0.201 326.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #743EC8

    #743EC8

    oklch(50.7% 0.202 296.4)

  • #7F6000

    #7F6000

    oklch(50.7% 0.104 86.5)

  • #007B27

    #007B27

    oklch(50.7% 0.153 146.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #743EC8

    #743EC8

    oklch(50.7% 0.202 296.4)

  • #994F00

    #994F00

    oklch(50.8% 0.124 56.4)

  • #007663

    #007663

    oklch(50.6% 0.094 176.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #743EC8

    #743EC8

    oklch(50.7% 0.202 296.4)

  • #BE0B1A

    #BE0B1A

    oklch(50.8% 0.202 26.4)

  • #626D00

    #626D00

    oklch(50.8% 0.117 116.5)

  • #00737E

    #00737E

    oklch(50.7% 0.087 206.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743EC8, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #743EC8 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.