#743CCC

Closest named color: Bluey Purple (#6241C7). oklch(50.8% 0.209 295.8), rgb(116, 60, 204).

Aa

White text reads best on this color (6.43:1).

About this color

#743CCC is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.209 and its hue 296°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.033 away. White text reads best on it, at 6.43:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.209)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.26:1
White text6.43:1

Values

HEX#743CCC
RGBrgb(116, 60, 204)
HSLhsl(263, 59%, 52%)
OKLCHoklch(50.8% 0.209 295.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #743CCC 6.43:1 AA Lc -86.4 Fine for body text
Black text on #743CCC 3.26:1 AA large text Lc 22.8 Dividers and decoration only
#743CCC text on white 6.43:1 AA Lc 81.2 Fine for body text
#743CCC text on black 3.26:1 AA large text Lc -20.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FE

    oklch(97.2% 0.013 295.3)

  2. Step 100

    100

    #EBE6FC

    oklch(93.5% 0.03 296.2)

  3. Step 200

    200

    #DCD2FB

    oklch(88.5% 0.057 296.4)

  4. Step 300

    300

    #C6B4FB

    oklch(81% 0.1 295.7)

  5. Step 400

    400

    #AA89F9

    oklch(70.8% 0.161 295.6)

  6. Step 500

    500

    #9766F6

    oklch(63.2% 0.206 295.6)

  7. Step 600

    600

    #8347E4

    oklch(55.6% 0.224 295.7)

  8. Step 700

    700 (this color)

    #743CCC

    oklch(50.8% 0.209 295.8)

  9. Step 800

    800

    #5A2FA0

    oklch(42.7% 0.172 295.6)

  10. Step 900

    900

    #4A2C7F

    oklch(37.8% 0.134 296)

  11. Step 950

    950

    #2B1B4B

    oklch(27.1% 0.085 295.5)

Export this scale for Tailwind in the Tailwind colors tool

#743CCC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005FD00.130
Deuteranopia (no green cones)#005CC90.130
Tritanopia (no blue cones)#5C60800.161
Achromatopsia (no color)#5E5E5E0.210

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #743CCC

    #743CCC

    oklch(50.8% 0.209 295.8)

  • #636D00

    #636D00

    oklch(50.9% 0.116 115.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #743CCC

    #743CCC

    oklch(50.8% 0.209 295.8)

  • #2C55DA

    #2C55DA

    oklch(50.7% 0.208 265.8)

  • #9D24A3

    #9D24A3

    oklch(50.8% 0.208 326)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #743CCC

    #743CCC

    oklch(50.8% 0.209 295.8)

  • #806000

    #806000

    oklch(50.8% 0.104 85.8)

  • #007B24

    #007B24

    oklch(50.7% 0.156 145.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #743CCC

    #743CCC

    oklch(50.8% 0.209 295.8)

  • #994E00

    #994E00

    oklch(50.6% 0.124 55.7)

  • #007763

    #007763

    oklch(50.8% 0.095 175.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #743CCC

    #743CCC

    oklch(50.8% 0.209 295.8)

  • #BF001A

    #BF001A

    oklch(50.7% 0.206 25.8)

  • #636D00

    #636D00

    oklch(50.9% 0.116 115.9)

  • #00737E

    #00737E

    oklch(50.7% 0.087 206.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743CCC, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #743CCC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.