#7439C0

Closest named color: Bluey Purple (#6241C7). oklch(49.4% 0.199 298.8), rgb(116, 57, 192).

Aa

White text reads best on this color (6.79:1).

About this color

#7439C0 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.199 and its hue 299°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.037 away. White text reads best on it, at 6.79:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.199)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.08:1
White text6.79:1

Values

HEX#7439C0
RGBrgb(116, 57, 192)
HSLhsl(266, 54%, 49%)
OKLCHoklch(49.4% 0.199 298.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7439C0 6.79:1 AA Lc -87.8 Fine for body text
Black text on #7439C0 3.08:1 AA large text Lc 21.3 Dividers and decoration only
#7439C0 text on white 6.79:1 AA Lc 82.7 Fine for body text
#7439C0 text on black 3.08:1 AA large text Lc -19.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FD

    oklch(97.1% 0.012 296.4)

  2. Step 100

    100

    #ECE6FA

    oklch(93.6% 0.027 299.5)

  3. Step 200

    200

    #DDD2F8

    oklch(88.5% 0.053 298.5)

  4. Step 300

    300

    #C9B3F7

    oklch(80.9% 0.097 299.1)

  5. Step 400

    400

    #AE88F2

    oklch(70.6% 0.154 298.9)

  6. Step 500

    500

    #9C66EE

    oklch(63.1% 0.198 298.9)

  7. Step 600

    600

    #8748DC

    oklch(55.5% 0.214 298.7)

  8. Step 700

    700 (this color)

    #7439C0

    oklch(49.4% 0.199 298.8)

  9. Step 800

    800

    #5D309A

    oklch(42.6% 0.164 298.7)

  10. Step 900

    900

    #4C2C7B

    oklch(37.7% 0.129 298.7)

  11. Step 950

    950

    #2C1B48

    oklch(27% 0.081 298.2)

Export this scale for Tailwind in the Tailwind colors tool

#7439C0 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005BC40.134
Deuteranopia (no green cones)#005ABD0.135
Tritanopia (no blue cones)#625A780.151
Achromatopsia (no color)#5B5B5B0.200

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7439C0

    #7439C0

    oklch(49.4% 0.199 298.8)

  • #5B6A00

    #5B6A00

    oklch(49.4% 0.116 119)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7439C0

    #7439C0

    oklch(49.4% 0.199 298.8)

  • #3650D0

    #3650D0

    oklch(49.4% 0.199 268.9)

  • #992297

    #992297

    oklch(49.3% 0.199 328.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7439C0

    #7439C0

    oklch(49.4% 0.199 298.8)

  • #795E00

    #795E00

    oklch(49.5% 0.101 89.1)

  • #007630

    #007630

    oklch(49.4% 0.14 148.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7439C0

    #7439C0

    oklch(49.4% 0.199 298.8)

  • #914E00

    #914E00

    oklch(49.5% 0.117 59.1)

  • #007262

    #007262

    oklch(49.4% 0.091 178.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7439C0

    #7439C0

    oklch(49.4% 0.199 298.8)

  • #B80808

    #B80808

    oklch(49.4% 0.199 28.8)

  • #5B6A00

    #5B6A00

    oklch(49.4% 0.116 119)

  • #006F7B

    #006F7B

    oklch(49.5% 0.085 207.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7439C0, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7439C0 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.