#7437BB

Closest named color: Bluey Purple (#6241C7). oklch(48.8% 0.196 300.3), rgb(116, 55, 187).

Aa

White text reads best on this color (6.98:1).

About this color

#7437BB is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.196 and its hue 300°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.041 away. White text reads best on it, at 6.98:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.196)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.00:1
White text6.98:1

Values

HEX#7437BB
RGBrgb(116, 55, 187)
HSLhsl(268, 55%, 47%)
OKLCHoklch(48.8% 0.196 300.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7437BB 6.98:1 AA Lc -88.4 Fine for body text
Black text on #7437BB 3.00:1 AA large text Lc 20.6 Dividers and decoration only
#7437BB text on white 6.98:1 AA Lc 83.4 Fine for body text
#7437BB text on black 3.00:1 AA large text Lc -18.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FD

    oklch(97.2% 0.012 301.3)

  2. Step 100

    100

    #ECE6FA

    oklch(93.6% 0.027 299.5)

  3. Step 200

    200

    #DED2F7

    oklch(88.5% 0.052 300.1)

  4. Step 300

    300

    #CAB3F5

    oklch(80.9% 0.095 300.3)

  5. Step 400

    400

    #B088F0

    oklch(70.7% 0.152 300.3)

  6. Step 500

    500

    #9E66EB

    oklch(63.1% 0.194 300.3)

  7. Step 600

    600

    #8948D9

    oklch(55.5% 0.211 300.1)

  8. Step 700

    700 (this color)

    #7437BB

    oklch(48.8% 0.196 300.3)

  9. Step 800

    800

    #5F3098

    oklch(42.7% 0.162 300.3)

  10. Step 900

    900

    #4D2C79

    oklch(37.6% 0.126 300.1)

  11. Step 950

    950

    #2D1B47

    oklch(27% 0.08 300)

Export this scale for Tailwind in the Tailwind colors tool

#7437BB with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0059BF0.137
Deuteranopia (no green cones)#0058B80.138
Tritanopia (no blue cones)#6457750.146
Achromatopsia (no color)#5959590.197

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7437BB

    #7437BB

    oklch(48.8% 0.196 300.3)

  • #576900

    #576900

    oklch(48.8% 0.117 120.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7437BB

    #7437BB

    oklch(48.8% 0.196 300.3)

  • #394ECC

    #394ECC

    oklch(48.8% 0.195 270.1)

  • #982192

    #982192

    oklch(48.8% 0.196 330.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7437BB

    #7437BB

    oklch(48.8% 0.196 300.3)

  • #755C00

    #755C00

    oklch(48.6% 0.099 90.2)

  • #007434

    #007434

    oklch(48.9% 0.134 150.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7437BB

    #7437BB

    oklch(48.8% 0.196 300.3)

  • #8D4D00

    #8D4D00

    oklch(48.7% 0.114 60.1)

  • #007062

    #007062

    oklch(48.9% 0.089 180.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7437BB

    #7437BB

    oklch(48.8% 0.196 300.3)

  • #B40F00

    #B40F00

    oklch(48.8% 0.194 30.3)

  • #576900

    #576900

    oklch(48.8% 0.117 120.7)

  • #006C7A

    #006C7A

    oklch(48.7% 0.084 210.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7437BB, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7437BB in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.