#743328
Closest named color: Chestnut (#742802). oklch(40.7% 0.094 31.3), rgb(116, 51, 40).
Aa
White text reads best on this color (9.34:1).
About this color
#743328 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.094 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Chestnut (#742802), ΔE 0.035 away. White text reads best on it, at 9.34:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.094) |
| Temperature | warm |
| Nearest name | Chestnut (#742802) |
| Black text | 2.24:1 |
| White text | 9.34:1 |
Values
| HEX | #743328 |
| RGB | rgb(116, 51, 40) |
| HSL | hsl(9, 49%, 31%) |
| OKLCH | oklch(40.7% 0.094 31.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #743328 | 9.34:1 | AAA | Lc -95.5 | Preferred for body text |
| Black text on #743328 | 2.24:1 | Fails | Lc 12.9 | Not readable |
| #743328 text on white | 9.34:1 | AAA | Lc 91.1 | Preferred for body text |
| #743328 text on black | 2.24:1 | Fails | Lc -11.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F2
oklch(97.1% 0.007 39.5)
-
Step 100
100
#F4E6E3
oklch(93.5% 0.016 32)
-
Step 200
200
#EDD2CD
oklch(88.5% 0.031 30.2)
-
Step 300
300
#E2B4AB
oklch(80.9% 0.055 31.1)
-
Step 400
400
#D28C7F
oklch(70.7% 0.088 31)
-
Step 500
500
#C46E5E
oklch(63.1% 0.113 31.6)
-
Step 600
600
#AF5445
oklch(55.5% 0.122 31)
-
Step 700
700
#964436
oklch(49% 0.114 31.4)
-
Step 800
800 (this color)
#743328
oklch(40.7% 0.094 31.3)
-
Step 900
900
#633129
oklch(37.7% 0.074 30.4)
-
Step 950
950
#3A1D18
oklch(26.9% 0.047 30.8)
#743328 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #443E27 | 0.095 |
| Deuteranopia (no green cones) | #544C27 | 0.088 |
| Tritanopia (no blue cones) | #7F2731 | 0.037 |
| Achromatopsia (no color) | #474747 | 0.095 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #743328
#743328
oklch(40.7% 0.094 31.3)
- #00535F
#00535F
oklch(40.6% 0.071 211.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743328, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Chestnut #742802 ΔE 0.035
- Purple Brown #673A3F ΔE 0.039
- Red Brown #8B2E16 ΔE 0.048
- Rust Brown #8B3103 ΔE 0.053
- Brownish Purple #76424E ΔE 0.057
- Brown Red #922B05 ΔE 0.063
- Brick Red #8F1402 ΔE 0.065
- Maroon #800000 ΔE 0.068
Use #743328 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.