#740C9A
Closest named color: Grape (#7209B7). oklch(42.6% 0.203 313.4), rgb(116, 12, 154).
Aa
White text reads best on this color (9.28:1).
About this color
#740C9A is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.203 and its hue 313°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grape (#7209B7), ΔE 0.048 away. White text reads best on it, at 9.28:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | vivid (0.203) |
| Temperature | in between |
| Nearest name | Grape (#7209B7) |
| Black text | 2.26:1 |
| White text | 9.28:1 |
Values
| HEX | #740C9A |
| RGB | rgb(116, 12, 154) |
| HSL | hsl(284, 86%, 33%) |
| OKLCH | oklch(42.6% 0.203 313.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #740C9A | 9.28:1 | AAA | Lc -94.2 | Preferred for body text |
| Black text on #740C9A | 2.26:1 | Fails | Lc 14.3 | Not readable |
| #740C9A text on white | 9.28:1 | AAA | Lc 89.7 | Fine for body text |
| #740C9A text on black | 2.26:1 | Fails | Lc -12.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FD
oklch(97.2% 0.015 312.2)
-
Step 100
100
#F2E4FB
oklch(93.7% 0.034 312.4)
-
Step 200
200
#E9CDF9
oklch(88.5% 0.066 313.3)
-
Step 300
300
#DCAAF7
oklch(81% 0.118 313.4)
-
Step 400
400
#CA77F3
oklch(70.8% 0.19 313.4)
-
Step 500
500
#BC4AEE
oklch(63.2% 0.243 313.5)
-
Step 600
600
#A718DC
oklch(55.5% 0.264 313.4)
-
Step 700
700
#8F00BE
oklch(49.1% 0.244 313.5)
-
Step 800
800 (this color)
#740C9A
oklch(42.6% 0.203 313.4)
-
Step 900
900
#5E1A7B
oklch(37.7% 0.158 313.3)
-
Step 950
950
#371248
oklch(27% 0.1 313.2)
#740C9A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #00429D | 0.171 |
| Deuteranopia (no green cones) | #004997 | 0.174 |
| Tritanopia (no blue cones) | #70365A | 0.131 |
| Achromatopsia (no color) | #474747 | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #740C9A
#740C9A
oklch(42.6% 0.203 313.4)
- #315C00
#315C00
oklch(42.6% 0.122 133.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #740C9A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Grape #7209B7 ΔE 0.048
- Purple #800080 ΔE 0.053
- Rebecca Purple #663399 ΔE 0.055
- Dark Magenta #8B008B ΔE 0.057
- Chrysanthemum #560BAD ΔE 0.075
- Warm Purple #952E8F ΔE 0.091
- Indigo #4B0082 ΔE 0.098
- Imperial Purple #480CA8 ΔE 0.099
Use #740C9A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.