#739DFD

Closest named color: Periwinkle Blue (#8F99FB). oklch(70.8% 0.148 265), rgb(115, 157, 253).

Aa

Black text reads best on this color (7.97:1).

About this color

#739DFD is a medium-light, vivid blue. In OKLCH its lightness is 71%, its chroma 0.148 and its hue 265°. Its hue sits on the cool side of the wheel. The nearest named color is Periwinkle Blue (#8F99FB), ΔE 0.034 away. Black text reads best on it, at 7.97:1.

Hue familyBlues
Lightnessmedium-light (71%)
Chromavivid (0.148)
Temperaturecool
Nearest namePeriwinkle Blue (#8F99FB)
Black text7.97:1
White text2.63:1

Values

HEX#739DFD
RGBrgb(115, 157, 253)
HSLhsl(222, 97%, 72%)
OKLCHoklch(70.8% 0.148 265)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #739DFD 2.63:1 Fails Lc -56.3 Large or bold text, headings
Black text on #739DFD 7.97:1 AAA Lc 52.9 Large or bold text, headings
#739DFD text on white 2.63:1 Fails Lc 51.2 Large or bold text, headings
#739DFD text on black 7.97:1 AAA Lc -50.7 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #F1F6FE

    oklch(97.2% 0.012 259.8)

  2. Step 100

    100

    #E1EAFD

    oklch(93.6% 0.028 265.4)

  3. Step 200

    200

    #C9D9FC

    oklch(88.5% 0.051 265.9)

  4. Step 300

    300

    #A3C0FD

    oklch(80.9% 0.092 264.7)

  5. Step 400

    400 (this color)

    #739DFD

    oklch(70.8% 0.148 265)

  6. Step 500

    500

    #5080FA

    oklch(63% 0.189 265.2)

  7. Step 600

    600

    #3666EA

    oklch(55.6% 0.207 265.1)

  8. Step 700

    700

    #2954CB

    oklch(49.2% 0.191 264.9)

  9. Step 800

    800

    #2345A4

    oklch(42.6% 0.159 265.2)

  10. Step 900

    900

    #203C82

    oklch(37.8% 0.123 264.7)

  11. Step 950

    950

    #13244C

    oklch(27.1% 0.077 264.5)

Export this scale for Tailwind in the Tailwind colors tool

#739DFD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#76A6FF0.024
Deuteranopia (no green cones)#659AFB0.018
Tritanopia (no blue cones)#1FB2C10.133
Achromatopsia (no color)#9F9F9F0.148

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #739DFD

    #739DFD

    oklch(70.8% 0.148 265)

  • #CA9800

    #CA9800

    oklch(70.8% 0.145 84.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #739DFD

    #739DFD

    oklch(70.8% 0.148 265)

  • #0CAEEF

    #0CAEEF

    oklch(70.9% 0.148 234.7)

  • #A88CF3

    #A88CF3

    oklch(70.8% 0.149 294.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #739DFD

    #739DFD

    oklch(70.8% 0.148 265)

  • #E68538

    #E68538

    oklch(70.9% 0.148 55.3)

  • #9FAB26

    #9FAB26

    oklch(70.9% 0.149 114.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #739DFD

    #739DFD

    oklch(70.8% 0.148 265)

  • #EF7871

    #EF7871

    oklch(70.8% 0.148 25)

  • #5EB964

    #5EB964

    oklch(70.9% 0.149 145.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #739DFD

    #739DFD

    oklch(70.8% 0.148 265)

  • #E776A5

    #E776A5

    oklch(70.8% 0.148 355.3)

  • #CA9800

    #CA9800

    oklch(70.8% 0.145 84.9)

  • #00BB9C

    #00BB9C

    oklch(70.7% 0.133 175.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #739DFD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #739DFD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.