#739701
Closest named color: Dark Yellow Green (#728F02). oklch(62.6% 0.157 124.8), rgb(115, 151, 1).
Aa
Black text reads best on this color (6.15:1).
About this color
#739701 is a medium-light, vivid yellow. In OKLCH its lightness is 63%, its chroma 0.157 and its hue 125°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Yellow Green (#728F02), ΔE 0.023 away. Black text reads best on it, at 6.15:1.
| Hue family | Yellows |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.157) |
| Temperature | in between |
| Nearest name | Dark Yellow Green (#728F02) |
| Black text | 6.15:1 |
| White text | 3.41:1 |
Values
| HEX | #739701 |
| RGB | rgb(115, 151, 1) |
| HSL | hsl(74, 99%, 30%) |
| OKLCH | oklch(62.6% 0.157 124.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #739701 | 3.41:1 | AA large text | Lc -66.9 | Content text, not long reading |
| Black text on #739701 | 6.15:1 | AA | Lc 42.7 | Non-text elements, placeholder text |
| #739701 text on white | 3.41:1 | AA large text | Lc 61.4 | Content text, not long reading |
| #739701 text on black | 6.15:1 | AA | Lc -40.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F4F7EF
oklch(97.2% 0.011 123.5)
-
Step 100
100
#E6EDDD
oklch(93.6% 0.023 126.2)
-
Step 200
200
#D3DFC0
oklch(88.6% 0.043 124.5)
-
Step 300
300
#B5CA93
oklch(80.9% 0.078 125.1)
-
Step 400
400
#8FAE54
oklch(70.8% 0.123 125.2)
-
Step 500
500 (this color)
#739701
oklch(62.6% 0.157 124.8)
-
Step 600
600
#618000
oklch(55.5% 0.139 124.8)
-
Step 700
700
#516C00
oklch(49.2% 0.123 125)
-
Step 800
800
#425800
oklch(42.6% 0.107 124.6)
-
Step 900
900
#364900
oklch(37.5% 0.094 124.8)
-
Step 950
950
#1F2B02
oklch(26.8% 0.064 124.8)
#739701 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #A08C00 | 0.070 |
| Deuteranopia (no green cones) | #9B8A1C | 0.069 |
| Tritanopia (no blue cones) | #798F80 | 0.129 |
| Achromatopsia (no color) | #8B8B8B | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #739701
#739701
oklch(62.6% 0.157 124.8)
- #9E6CD3
#9E6CD3
oklch(62.6% 0.156 304.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #739701, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Yellow Green #728F02 ΔE 0.023
- Olive Drab #6B8E23 ΔE 0.033
- Flat Green #699D4C ΔE 0.043
- Pea Soup #929901 ΔE 0.044
- Mossy Green #638B27 ΔE 0.046
- Sap Green #5C8B15 ΔE 0.048
- Muted Green #5FA052 ΔE 0.050
- Swamp Green #748500 ΔE 0.051
Use #739701 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.