#738CEF

Closest named color: Soft Blue (#6488EA). oklch(66.6% 0.149 271.2), rgb(115, 140, 239).

Aa

Black text reads best on this color (6.72:1).

About this color

#738CEF is a medium-light, vivid blue. In OKLCH its lightness is 67%, its chroma 0.149 and its hue 271°. Its hue sits on the cool side of the wheel. The nearest named color is Soft Blue (#6488EA), ΔE 0.023 away. Black text reads best on it, at 6.72:1.

Hue familyBlues
Lightnessmedium-light (67%)
Chromavivid (0.149)
Temperaturecool
Nearest nameSoft Blue (#6488EA)
Black text6.72:1
White text3.12:1

Values

HEX#738CEF
RGBrgb(115, 140, 239)
HSLhsl(228, 79%, 69%)
OKLCHoklch(66.6% 0.149 271.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #738CEF 3.12:1 AA large text Lc -63.5 Content text, not long reading
Black text on #738CEF 6.72:1 AA Lc 46.0 Large or bold text, headings
#738CEF text on white 3.12:1 AA large text Lc 58.1 Large or bold text, headings
#738CEF text on black 6.72:1 AA Lc -43.7 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #F3F5FC

    oklch(97.1% 0.01 273.4)

  2. Step 100

    100

    #E4E9F9

    oklch(93.5% 0.022 272.1)

  3. Step 200

    200

    #CFD8F5

    oklch(88.4% 0.041 271.9)

  4. Step 300

    300

    #AFBFF1

    oklch(81% 0.073 270.9)

  5. Step 400

    400

    #869CEA

    oklch(70.8% 0.117 271.2)

  6. Step 500

    500 (this color)

    #738CEF

    oklch(66.6% 0.149 271.2)

  7. Step 600

    600

    #5268D1

    oklch(55.5% 0.163 271.3)

  8. Step 700

    700

    #4356B5

    oklch(49.1% 0.151 271.3)

  9. Step 800

    800

    #374793

    oklch(42.7% 0.126 271.2)

  10. Step 900

    900

    #2F3C75

    oklch(37.6% 0.098 271.3)

  11. Step 950

    950

    #1C2444

    oklch(27.1% 0.06 271.3)

Export this scale for Tailwind in the Tailwind colors tool

#738CEF with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#6397F30.031
Deuteranopia (no green cones)#558DED0.033
Tritanopia (no blue cones)#39A1B20.133
Achromatopsia (no color)#9292920.150

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #738CEF

    #738CEF

    oklch(66.6% 0.149 271.2)

  • #B39000

    #B39000

    oklch(66.7% 0.136 91.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #738CEF

    #738CEF

    oklch(66.6% 0.149 271.2)

  • #1A9DE6

    #1A9DE6

    oklch(66.6% 0.149 241.1)

  • #A47BE0

    #A47BE0

    oklch(66.5% 0.15 301.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #738CEF

    #738CEF

    oklch(66.6% 0.149 271.2)

  • #D47B13

    #D47B13

    oklch(66.6% 0.149 61.3)

  • #87A120

    #87A120

    oklch(66.6% 0.149 121)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #738CEF

    #738CEF

    oklch(66.6% 0.149 271.2)

  • #E06C58

    #E06C58

    oklch(66.5% 0.149 31.4)

  • #3CAD63

    #3CAD63

    oklch(66.6% 0.149 151.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #738CEF

    #738CEF

    oklch(66.6% 0.149 271.2)

  • #DC688E

    #DC688E

    oklch(66.6% 0.15 1.3)

  • #B39000

    #B39000

    oklch(66.7% 0.136 91.4)

  • #00AB98

    #00AB98

    oklch(66.5% 0.12 181.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #738CEF, closest first.

No curated palette has a color within ΔE 0.04 of #738CEF.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #738CEF in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.