#7372BC

Closest named color: Deep Lilac (#966EBD). oklch(58.5% 0.112 283), rgb(115, 114, 188).

Aa

Black text reads best on this color (4.86:1).

About this color

#7372BC is a medium-dark, moderately saturated purple. In OKLCH its lightness is 59%, its chroma 0.112 and its hue 283°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lilac (#966EBD), ΔE 0.055 away. Black text reads best on it, at 4.86:1.

Hue familyPurples
Lightnessmedium-dark (59%)
Chromamoderately saturated (0.112)
Temperaturecool
Nearest nameDeep Lilac (#966EBD)
Black text4.86:1
White text4.31:1

Values

HEX#7372BC
RGBrgb(115, 114, 188)
HSLhsl(241, 36%, 59%)
OKLCHoklch(58.5% 0.112 283)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7372BC 4.31:1 AA large text Lc -75.3 Fine for body text
Black text on #7372BC 4.86:1 AA Lc 34.3 Non-text elements, placeholder text
#7372BC text on white 4.31:1 AA large text Lc 69.8 Content text, not long reading
#7372BC text on black 4.86:1 AA Lc -31.9 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E8E9F4

    oklch(93.6% 0.015 281.9)

  3. Step 200

    200

    #D6D7EC

    oklch(88.5% 0.029 283.6)

  4. Step 300

    300

    #BBBDE1

    oklch(80.9% 0.051 282.7)

  5. Step 400

    400

    #999AD2

    oklch(70.6% 0.081 283.3)

  6. Step 500

    500

    #8181C6

    oklch(63.2% 0.103 283.1)

  7. Step 600

    600 (this color)

    #7372BC

    oklch(58.5% 0.112 283)

  8. Step 700

    700

    #59579A

    oklch(49% 0.106 283.1)

  9. Step 800

    800

    #49487D

    oklch(42.8% 0.087 283)

  10. Step 900

    900

    #3D3C64

    oklch(37.6% 0.068 283.8)

  11. Step 950

    950

    #23243B

    oklch(27.1% 0.043 281.2)

Export this scale for Tailwind in the Tailwind colors tool

#7372BC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#597CBF0.040
Deuteranopia (no green cones)#5677BA0.039
Tritanopia (no blue cones)#5E808E0.096
Achromatopsia (no color)#7A7A7A0.112

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7372BC

    #7372BC

    oklch(58.5% 0.112 283)

  • #887E1E

    #887E1E

    oklch(58.5% 0.112 103.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7372BC

    #7372BC

    oklch(58.5% 0.112 283)

  • #487EBC

    #487EBC

    oklch(58.4% 0.112 253.1)

  • #9367AB

    #9367AB

    oklch(58.6% 0.112 313)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7372BC

    #7372BC

    oklch(58.5% 0.112 283)

  • #A47020

    #A47020

    oklch(58.6% 0.112 72.9)

  • #618A41

    #618A41

    oklch(58.6% 0.112 133.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7372BC

    #7372BC

    oklch(58.5% 0.112 283)

  • #B26443

    #B26443

    oklch(58.5% 0.111 43.1)

  • #299068

    #299068

    oklch(58.5% 0.112 162.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7372BC

    #7372BC

    oklch(58.5% 0.112 283)

  • #B45E69

    #B45E69

    oklch(58.6% 0.112 13)

  • #887E1E

    #887E1E

    oklch(58.5% 0.112 103.2)

  • #008E8C

    #008E8C

    oklch(58.5% 0.1 193)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7372BC, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7372BC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.