#7370AE

Closest named color: Dark Lavender (#856798). oklch(57.4% 0.094 285.2), rgb(115, 112, 174).

Aa

Black text reads best on this color (4.65:1).

About this color

#7370AE is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.094 and its hue 285°. Its hue sits on the cool side of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.044 away. Black text reads best on it, at 4.65:1.

Hue familyPurples
Lightnessmedium-dark (57%)
Chromamoderately saturated (0.094)
Temperaturecool
Nearest nameDark Lavender (#856798)
Black text4.65:1
White text4.50:1

Values

HEX#7370AE
RGBrgb(115, 112, 174)
HSLhsl(243, 28%, 56%)
OKLCHoklch(57.4% 0.094 285.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7370AE 4.50:1 AA Lc -76.7 Fine for body text
Black text on #7370AE 4.65:1 AA Lc 32.8 Non-text elements, placeholder text
#7370AE text on white 4.50:1 AA Lc 71.3 Content text, not long reading
#7370AE text on black 4.65:1 AA Lc -30.4 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5F9

    oklch(97.1% 0.005 286.3)

  2. Step 100

    100

    #E9E9F2

    oklch(93.7% 0.012 286.2)

  3. Step 200

    200

    #D7D7E9

    oklch(88.5% 0.025 285.9)

  4. Step 300

    300

    #BDBDDC

    oklch(80.8% 0.043 285.4)

  5. Step 400

    400

    #9C9BCA

    oklch(70.7% 0.068 285.5)

  6. Step 500

    500

    #8482BC

    oklch(63.1% 0.087 285.2)

  7. Step 600

    600 (this color)

    #7370AE

    oklch(57.4% 0.094 285.2)

  8. Step 700

    700

    #5C5990

    oklch(49.1% 0.087 285.2)

  9. Step 800

    800

    #4B4975

    oklch(42.7% 0.072 285)

  10. Step 900

    900

    #3E3D5F

    oklch(37.7% 0.058 284.6)

  11. Step 950

    950

    #252437

    oklch(27% 0.035 286.2)

Export this scale for Tailwind in the Tailwind colors tool

#7370AE with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5D78B00.034
Deuteranopia (no green cones)#5C75AC0.034
Tritanopia (no blue cones)#647C870.082
Achromatopsia (no color)#7777770.095

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7370AE

    #7370AE

    oklch(57.4% 0.094 285.2)

  • #817B33

    #817B33

    oklch(57.3% 0.094 104.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7370AE

    #7370AE

    oklch(57.4% 0.094 285.2)

  • #517AAF

    #517AAF

    oklch(57.2% 0.094 255.3)

  • #8E679F

    #8E679F

    oklch(57.5% 0.095 315.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7370AE

    #7370AE

    oklch(57.4% 0.094 285.2)

  • #997032

    #997032

    oklch(57.4% 0.094 75.1)

  • #5F854B

    #5F854B

    oklch(57.3% 0.095 135.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7370AE

    #7370AE

    oklch(57.4% 0.094 285.2)

  • #A66648

    #A66648

    oklch(57.4% 0.093 45.5)

  • #378A6B

    #378A6B

    oklch(57.4% 0.094 165.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7370AE

    #7370AE

    oklch(57.4% 0.094 285.2)

  • #A96066

    #A96066

    oklch(57.4% 0.095 15.2)

  • #817B33

    #817B33

    oklch(57.3% 0.094 104.5)

  • #12898A

    #12898A

    oklch(57.2% 0.094 195.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7370AE, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7370AE in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.