#73709D
Closest named color: Grey Purple (#826D8C). oklch(56.5% 0.069 287), rgb(115, 112, 157).
Aa
White text reads best on this color (4.63:1).
About this color
#73709D is a medium-dark, muted purple. In OKLCH its lightness is 57%, its chroma 0.069 and its hue 287°. Its hue sits on the cool side of the wheel. The nearest named color is Grey Purple (#826D8C), ΔE 0.033 away. White text reads best on it, at 4.63:1.
| Hue family | Purples |
| Lightness | medium-dark (57%) |
| Chroma | muted (0.069) |
| Temperature | cool |
| Nearest name | Grey Purple (#826D8C) |
| Black text | 4.53:1 |
| White text | 4.63:1 |
Values
| HEX | #73709D |
| RGB | rgb(115, 112, 157) |
| HSL | hsl(244, 19%, 53%) |
| OKLCH | oklch(56.5% 0.069 287) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73709D | 4.63:1 | AA | Lc -77.6 | Fine for body text |
| Black text on #73709D | 4.53:1 | AA | Lc 31.9 | Non-text elements, placeholder text |
| #73709D text on white | 4.63:1 | AA | Lc 72.2 | Content text, not long reading |
| #73709D text on black | 4.53:1 | AA | Lc -29.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5F8
oklch(97.1% 0.004 286.3)
-
Step 100
100
#E9E9F0
oklch(93.6% 0.009 286.2)
-
Step 200
200
#D8D8E4
oklch(88.6% 0.016 286.1)
-
Step 300
300
#BFBED4
oklch(80.9% 0.031 287.8)
-
Step 400
400
#9E9CBF
oklch(70.6% 0.051 287.6)
-
Step 500
500
#8684AE
oklch(63.1% 0.063 286.6)
-
Step 600
600 (this color)
#73709D
oklch(56.5% 0.069 287)
-
Step 700
700
#5E5B84
oklch(49.1% 0.065 287.1)
-
Step 800
800
#4D4B6B
oklch(42.8% 0.053 286.8)
-
Step 900
900
#403E57
oklch(37.7% 0.042 287.8)
-
Step 950
950
#252533
oklch(27.1% 0.026 284.5)
#73709D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #64769F | 0.025 |
| Deuteranopia (no green cones) | #63739C | 0.024 |
| Tritanopia (no blue cones) | #697880 | 0.060 |
| Achromatopsia (no color) | #757575 | 0.069 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73709D
#73709D
oklch(56.5% 0.069 287)
- #7A7948
#7A7948
oklch(56.5% 0.069 107.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73709D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Grey Purple #826D8C ΔE 0.033
- Dark Lavender #856798 ΔE 0.035
- Purple Grey #866F85 ΔE 0.046
- Faded Purple #916E99 ΔE 0.047
- Lavender Gray #7E7F9A ΔE 0.049
- Dusty Purple #825F87 ΔE 0.053
- Stormy Blue #507B9C ΔE 0.053
- Grey Blue #647D8E ΔE 0.053
Use #73709D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.