#73698B
Closest named color: Grey Purple (#826D8C). oklch(54.3% 0.053 298.1), rgb(115, 105, 139).
Aa
White text reads best on this color (5.09:1).
About this color
#73698B is a medium-dark, muted purple. In OKLCH its lightness is 54%, its chroma 0.053 and its hue 298°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grey Purple (#826D8C), ΔE 0.028 away. White text reads best on it, at 5.09:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | muted (0.053) |
| Temperature | in between |
| Nearest name | Grey Purple (#826D8C) |
| Black text | 4.12:1 |
| White text | 5.09:1 |
Values
| HEX | #73698B |
| RGB | rgb(115, 105, 139) |
| HSL | hsl(258, 14%, 48%) |
| OKLCH | oklch(54.3% 0.053 298.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73698B | 5.09:1 | AA | Lc -80.5 | Fine for body text |
| Black text on #73698B | 4.12:1 | AA large text | Lc 28.9 | Dividers and decoration only |
| #73698B text on white | 5.09:1 | AA | Lc 75.2 | Fine for body text |
| #73698B text on black | 4.12:1 | AA large text | Lc -26.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F6F5F7
oklch(97.1% 0.003 308.4)
-
Step 100
100
#EAE9EE
oklch(93.6% 0.007 295.4)
-
Step 200
200
#DAD7E1
oklch(88.4% 0.014 299.8)
-
Step 300
300
#C2BECF
oklch(81% 0.024 296.6)
-
Step 400
400
#A39CB6
oklch(70.7% 0.038 297.7)
-
Step 500
500
#8D83A4
oklch(63% 0.05 298.8)
-
Step 600
600 (this color)
#73698B
oklch(54.3% 0.053 298.1)
-
Step 700
700
#645B7A
oklch(49.2% 0.05 297.8)
-
Step 800
800
#524A63
oklch(42.7% 0.042 299.3)
-
Step 900
900
#433E51
oklch(37.7% 0.033 296.9)
-
Step 950
950
#27242F
oklch(26.8% 0.021 297.5)
#73698B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #626E8C | 0.027 |
| Deuteranopia (no green cones) | #636E8A | 0.027 |
| Tritanopia (no blue cones) | #6F6E75 | 0.043 |
| Achromatopsia (no color) | #6E6E6E | 0.054 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73698B
#73698B
oklch(54.3% 0.053 298.1)
- #6C7450
#6C7450
oklch(54.2% 0.054 118.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73698B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Grey Purple #826D8C ΔE 0.028
- Dusty Purple #825F87 ΔE 0.034
- Dark Lavender #856798 ΔE 0.037
- Purple Grey #866F85 ΔE 0.039
- Muted Purple #805B87 ΔE 0.041
- Battleship Gray #6C757D ΔE 0.048
- Dull Purple #84597E ΔE 0.048
- Dusky Purple #895B7B ΔE 0.050
Use #73698B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.