#7368CC
Closest named color: Dark Periwinkle (#665FD1). oklch(57.5% 0.149 285.7), rgb(115, 104, 204).
Aa
White text reads best on this color (4.58:1).
About this color
#7368CC is a medium-dark, vivid purple. In OKLCH its lightness is 58%, its chroma 0.149 and its hue 286°. Its hue sits on the cool side of the wheel. The nearest named color is Dark Periwinkle (#665FD1), ΔE 0.033 away. White text reads best on it, at 4.58:1.
| Hue family | Purples |
| Lightness | medium-dark (58%) |
| Chroma | vivid (0.149) |
| Temperature | cool |
| Nearest name | Dark Periwinkle (#665FD1) |
| Black text | 4.58:1 |
| White text | 4.58:1 |
Values
| HEX | #7368CC |
| RGB | rgb(115, 104, 204) |
| HSL | hsl(247, 50%, 60%) |
| OKLCH | oklch(57.5% 0.149 285.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7368CC | 4.58:1 | AA | Lc -77.1 | Fine for body text |
| Black text on #7368CC | 4.58:1 | AA | Lc 32.4 | Non-text elements, placeholder text |
| #7368CC text on white | 4.58:1 | AA | Lc 71.6 | Content text, not long reading |
| #7368CC text on black | 4.58:1 | AA | Lc -30.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5FB
oklch(97.2% 0.008 286.3)
-
Step 100
100
#E8E8F7
oklch(93.5% 0.02 286)
-
Step 200
200
#D6D6F1
oklch(88.4% 0.037 285.6)
-
Step 300
300
#BCBBEB
oklch(80.9% 0.067 285.7)
-
Step 400
400
#9A97E1
oklch(70.8% 0.107 285.2)
-
Step 500
500
#837BD8
oklch(63.1% 0.137 285.7)
-
Step 600
600 (this color)
#7368CC
oklch(57.5% 0.149 285.7)
-
Step 700
700
#5C51AB
oklch(49.2% 0.139 285.7)
-
Step 800
800
#4B438A
oklch(42.8% 0.114 285.7)
-
Step 900
900
#3E396F
oklch(37.8% 0.09 285.4)
-
Step 950
950
#242241
oklch(27.1% 0.057 284.9)
#7368CC with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E78D0 | 0.070 |
| Deuteranopia (no green cones) | #3C72CA | 0.069 |
| Tritanopia (no blue cones) | #587D90 | 0.127 |
| Achromatopsia (no color) | #757575 | 0.150 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7368CC
#7368CC
oklch(57.5% 0.149 285.7)
- #837C00
#837C00
oklch(57.4% 0.122 105.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7368CC, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Periwinkle #665FD1 ΔE 0.033
- Light Indigo #6D5ACF ΔE 0.037
- Slate Blue #6A5ACD ΔE 0.039
- Iris #6258C4 ΔE 0.050
- Medium Slate Blue #7B68EE ΔE 0.053
- Deep Lavender #8D5EB7 ΔE 0.054
- Medium Purple #9370DB ΔE 0.060
- Purpley #8756E4 ΔE 0.063
Use #7368CC in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.