#7368BB
Closest named color: Deep Lavender (#8D5EB7). oklch(56.5% 0.126 287.8), rgb(115, 104, 187).
Aa
White text reads best on this color (4.74:1).
About this color
#7368BB is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.126 and its hue 288°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.047 away. White text reads best on it, at 4.74:1.
| Hue family | Purples |
| Lightness | medium-dark (57%) |
| Chroma | moderately saturated (0.126) |
| Temperature | cool |
| Nearest name | Deep Lavender (#8D5EB7) |
| Black text | 4.42:1 |
| White text | 4.74:1 |
Values
| HEX | #7368BB |
| RGB | rgb(115, 104, 187) |
| HSL | hsl(248, 38%, 57%) |
| OKLCH | oklch(56.5% 0.126 287.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7368BB | 4.74:1 | AA | Lc -78.3 | Fine for body text |
| Black text on #7368BB | 4.42:1 | AA large text | Lc 31.3 | Non-text elements, placeholder text |
| #7368BB text on white | 4.74:1 | AA | Lc 72.8 | Content text, not long reading |
| #7368BB text on black | 4.42:1 | AA large text | Lc -28.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5FA
oklch(97.2% 0.007 286.3)
-
Step 100
100
#E9E8F5
oklch(93.6% 0.017 289.6)
-
Step 200
200
#D7D6ED
oklch(88.4% 0.031 287.7)
-
Step 300
300
#BEBCE4
oklch(81% 0.056 287.4)
-
Step 400
400
#9D98D6
oklch(70.7% 0.09 287.6)
-
Step 500
500
#867DCB
oklch(63% 0.116 287.9)
-
Step 600
600 (this color)
#7368BB
oklch(56.5% 0.126 287.8)
-
Step 700
700
#5E549F
oklch(49.2% 0.117 287.4)
-
Step 800
800
#4D4580
oklch(42.7% 0.096 287.9)
-
Step 900
900
#403A67
oklch(37.6% 0.076 288.3)
-
Step 950
950
#25223C
oklch(26.9% 0.048 288)
#7368BB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B75BE | 0.058 |
| Deuteranopia (no green cones) | #4A71B9 | 0.057 |
| Tritanopia (no blue cones) | #607888 | 0.106 |
| Achromatopsia (no color) | #737373 | 0.126 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7368BB
#7368BB
oklch(56.5% 0.126 287.8)
- #7E7A00
#7E7A00
oklch(56.5% 0.121 107.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7368BB, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Lavender #8D5EB7 ΔE 0.047
- Dark Periwinkle #665FD1 ΔE 0.049
- Slate Blue #6A5ACD ΔE 0.051
- Light Indigo #6D5ACF ΔE 0.051
- Iris #6258C4 ΔE 0.054
- Deep Lilac #966EBD ΔE 0.060
- Dark Lavender #856798 ΔE 0.061
- French Blue #436BAD ΔE 0.068
Use #7368BB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.