#7367B8

Closest named color: Deep Lavender (#8D5EB7). oklch(56.1% 0.123 288.6), rgb(115, 103, 184).

Aa

White text reads best on this color (4.81:1).

About this color

#7367B8 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 56%, its chroma 0.123 and its hue 289°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.046 away. White text reads best on it, at 4.81:1.

Hue familyPurples
Lightnessmedium-dark (56%)
Chromamoderately saturated (0.123)
Temperaturecool
Nearest nameDeep Lavender (#8D5EB7)
Black text4.36:1
White text4.81:1

Values

HEX#7367B8
RGBrgb(115, 103, 184)
HSLhsl(249, 36%, 56%)
OKLCHoklch(56.1% 0.123 288.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7367B8 4.81:1 AA Lc -78.7 Fine for body text
Black text on #7367B8 4.36:1 AA large text Lc 30.8 Non-text elements, placeholder text
#7367B8 text on white 4.81:1 AA Lc 73.3 Content text, not long reading
#7367B8 text on black 4.36:1 AA large text Lc -28.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E9E8F4

    oklch(93.5% 0.016 289.9)

  3. Step 200

    200

    #D8D6ED

    oklch(88.5% 0.031 289.7)

  4. Step 300

    300

    #BEBBE3

    oklch(80.8% 0.056 288.5)

  5. Step 400

    400

    #9E98D5

    oklch(70.7% 0.088 288.4)

  6. Step 500

    500

    #877DCA

    oklch(63.1% 0.114 288.6)

  7. Step 600

    600 (this color)

    #7367B8

    oklch(56.1% 0.123 288.6)

  8. Step 700

    700

    #5F549D

    oklch(49.1% 0.114 288.4)

  9. Step 800

    800

    #4E457F

    oklch(42.7% 0.094 288.9)

  10. Step 900

    900

    #403A66

    oklch(37.6% 0.074 288.6)

  11. Step 950

    950

    #26223C

    oklch(27% 0.048 289.9)

Export this scale for Tailwind in the Tailwind colors tool

#7367B8 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B74BB0.059
Deuteranopia (no green cones)#4B70B60.056
Tritanopia (no blue cones)#6177860.104
Achromatopsia (no color)#7272720.123

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7367B8

    #7367B8

    oklch(56.1% 0.123 288.6)

  • #7C7A00

    #7C7A00

    oklch(56.3% 0.122 108.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7367B8

    #7367B8

    oklch(56.1% 0.123 288.6)

  • #4675BC

    #4675BC

    oklch(56.3% 0.122 258.4)

  • #935BA3

    #935BA3

    oklch(56.1% 0.124 318.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7367B8

    #7367B8

    oklch(56.1% 0.123 288.6)

  • #996B00

    #996B00

    oklch(56.1% 0.117 78.9)

  • #4D853B

    #4D853B

    oklch(56% 0.122 138.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7367B8

    #7367B8

    oklch(56.1% 0.123 288.6)

  • #AD5C2C

    #AD5C2C

    oklch(56.2% 0.122 48.8)

  • #008A69

    #008A69

    oklch(56.3% 0.113 168.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7367B8

    #7367B8

    oklch(56.1% 0.123 288.6)

  • #B15358

    #B15358

    oklch(56.1% 0.123 18.6)

  • #7C7A00

    #7C7A00

    oklch(56.3% 0.122 108.6)

  • #00868A

    #00868A

    oklch(56.3% 0.096 198.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7367B8, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7367B8 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.