#7367B4
Closest named color: Deep Lavender (#8D5EB7). oklch(55.9% 0.117 289.2), rgb(115, 103, 180).
Aa
White text reads best on this color (4.85:1).
About this color
#7367B4 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 56%, its chroma 0.117 and its hue 289°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.047 away. White text reads best on it, at 4.85:1.
| Hue family | Purples |
| Lightness | medium-dark (56%) |
| Chroma | moderately saturated (0.117) |
| Temperature | cool |
| Nearest name | Deep Lavender (#8D5EB7) |
| Black text | 4.32:1 |
| White text | 4.85:1 |
Values
| HEX | #7367B4 |
| RGB | rgb(115, 103, 180) |
| HSL | hsl(249, 34%, 55%) |
| OKLCH | oklch(55.9% 0.117 289.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7367B4 | 4.85:1 | AA | Lc -79.0 | Fine for body text |
| Black text on #7367B4 | 4.32:1 | AA large text | Lc 30.5 | Non-text elements, placeholder text |
| #7367B4 text on white | 4.85:1 | AA | Lc 73.5 | Content text, not long reading |
| #7367B4 text on black | 4.32:1 | AA large text | Lc -28.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5FA
oklch(97.2% 0.007 286.3)
-
Step 100
100
#E9E8F4
oklch(93.5% 0.016 289.9)
-
Step 200
200
#D8D6EC
oklch(88.4% 0.03 289.9)
-
Step 300
300
#BFBCE1
oklch(81% 0.052 288.9)
-
Step 400
400
#9F98D2
oklch(70.7% 0.084 289.6)
-
Step 500
500
#887EC6
oklch(63.1% 0.107 289.3)
-
Step 600
600 (this color)
#7367B4
oklch(55.9% 0.117 289.2)
-
Step 700
700
#60549A
oklch(49% 0.11 289.6)
-
Step 800
800
#4E457D
oklch(42.6% 0.091 289.3)
-
Step 900
900
#413B64
oklch(37.8% 0.069 289.4)
-
Step 950
950
#26233B
oklch(27.1% 0.044 288.8)
#7367B4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E73B7 | 0.055 |
| Deuteranopia (no green cones) | #4E70B2 | 0.053 |
| Tritanopia (no blue cones) | #627685 | 0.098 |
| Achromatopsia (no color) | #717171 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7367B4
#7367B4
oklch(55.9% 0.117 289.2)
- #7A790E
#7A790E
oklch(55.9% 0.117 109.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7367B4, closest first.
No curated palette has a color within ΔE 0.04 of #7367B4.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Lavender #8D5EB7 ΔE 0.047
- Dark Lavender #856798 ΔE 0.052
- Dark Periwinkle #665FD1 ΔE 0.056
- Slate Blue #6A5ACD ΔE 0.057
- Iris #6258C4 ΔE 0.057
- Light Indigo #6D5ACF ΔE 0.058
- Deep Lilac #966EBD ΔE 0.063
- French Blue #436BAD ΔE 0.065
Use #7367B4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.