#7364AA

Closest named color: Dark Lavender (#856798). oklch(54.8% 0.108 292.3), rgb(115, 100, 170).

Aa

White text reads best on this color (5.08:1).

About this color

#7364AA is a medium-dark, moderately saturated purple. In OKLCH its lightness is 55%, its chroma 0.108 and its hue 292°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.043 away. White text reads best on it, at 5.08:1.

Hue familyPurples
Lightnessmedium-dark (55%)
Chromamoderately saturated (0.108)
Temperaturein between
Nearest nameDark Lavender (#856798)
Black text4.13:1
White text5.08:1

Values

HEX#7364AA
RGBrgb(115, 100, 170)
HSLhsl(253, 29%, 53%)
OKLCHoklch(54.8% 0.108 292.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7364AA 5.08:1 AA Lc -80.4 Fine for body text
Black text on #7364AA 4.13:1 AA large text Lc 29.1 Dividers and decoration only
#7364AA text on white 5.08:1 AA Lc 75.0 Content text, not long reading
#7364AA text on black 4.13:1 AA large text Lc -26.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #EAE8F3

    oklch(93.6% 0.015 294.5)

  3. Step 200

    200

    #D9D6EA

    oklch(88.4% 0.027 292.7)

  4. Step 300

    300

    #C1BBDE

    oklch(80.8% 0.049 293.1)

  5. Step 400

    400

    #A198CD

    oklch(70.6% 0.077 292.1)

  6. Step 500

    500

    #8B7EC0

    oklch(63.1% 0.098 292.4)

  7. Step 600

    600 (this color)

    #7364AA

    oklch(54.8% 0.108 292.3)

  8. Step 700

    700

    #635594

    oklch(49.2% 0.099 292.6)

  9. Step 800

    800

    #504678

    oklch(42.7% 0.082 291.7)

  10. Step 900

    900

    #433B61

    oklch(37.8% 0.064 292.7)

  11. Step 950

    950

    #272339

    oklch(27.1% 0.041 291.8)

Export this scale for Tailwind in the Tailwind colors tool

#7364AA with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F6FAD0.054
Deuteranopia (no green cones)#506DA80.053
Tritanopia (no blue cones)#66717F0.089
Achromatopsia (no color)#6E6E6E0.108

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7364AA

    #7364AA

    oklch(54.8% 0.108 292.3)

  • #727720

    #727720

    oklch(54.8% 0.108 112.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7364AA

    #7364AA

    oklch(54.8% 0.108 292.3)

  • #4E70AF

    #4E70AF

    oklch(54.8% 0.106 261.9)

  • #8E5A96

    #8E5A96

    oklch(54.7% 0.108 322.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7364AA

    #7364AA

    oklch(54.8% 0.108 292.3)

  • #906A11

    #906A11

    oklch(54.9% 0.108 82.3)

  • #498144

    #498144

    oklch(54.9% 0.109 142.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7364AA

    #7364AA

    oklch(54.8% 0.108 292.3)

  • #A15D2F

    #A15D2F

    oklch(54.7% 0.107 52.5)

  • #00846A

    #00846A

    oklch(54.7% 0.105 172.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7364AA

    #7364AA

    oklch(54.8% 0.108 292.3)

  • #A75554

    #A75554

    oklch(54.8% 0.108 22)

  • #727720

    #727720

    oklch(54.8% 0.108 112.7)

  • #008188

    #008188

    oklch(54.9% 0.093 201.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7364AA, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7364AA in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.