#73649F

Closest named color: Dark Lavender (#856798). oklch(54.2% 0.092 294.8), rgb(115, 100, 159).

Aa

White text reads best on this color (5.18:1).

About this color

#73649F is a medium-dark, moderately saturated purple. In OKLCH its lightness is 54%, its chroma 0.092 and its hue 295°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.034 away. White text reads best on it, at 5.18:1.

Hue familyPurples
Lightnessmedium-dark (54%)
Chromamoderately saturated (0.092)
Temperaturein between
Nearest nameDark Lavender (#856798)
Black text4.05:1
White text5.18:1

Values

HEX#73649F
RGBrgb(115, 100, 159)
HSLhsl(255, 24%, 51%)
OKLCHoklch(54.2% 0.092 294.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #73649F 5.18:1 AA Lc -81.0 Fine for body text
Black text on #73649F 4.05:1 AA large text Lc 28.5 Dividers and decoration only
#73649F text on white 5.18:1 AA Lc 75.6 Fine for body text
#73649F text on black 4.05:1 AA large text Lc -26.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5F9

    oklch(97.1% 0.005 286.3)

  2. Step 100

    100

    #EAE8F1

    oklch(93.5% 0.012 296.3)

  3. Step 200

    200

    #DAD6E7

    oklch(88.4% 0.023 296.7)

  4. Step 300

    300

    #C2BCD9

    oklch(80.9% 0.041 295)

  5. Step 400

    400

    #A399C6

    oklch(70.7% 0.066 294.9)

  6. Step 500

    500

    #8D7FB7

    oklch(63% 0.084 295.4)

  7. Step 600

    600 (this color)

    #73649F

    oklch(54.2% 0.092 294.8)

  8. Step 700

    700

    #64568C

    oklch(49% 0.086 295)

  9. Step 800

    800

    #524772

    oklch(42.8% 0.071 295)

  10. Step 900

    900

    #433C5C

    oklch(37.7% 0.054 293.7)

  11. Step 950

    950

    #272336

    oklch(27% 0.035 293.6)

Export this scale for Tailwind in the Tailwind colors tool

#73649F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#546DA10.048
Deuteranopia (no green cones)#566C9D0.046
Tritanopia (no blue cones)#6A6E7A0.074
Achromatopsia (no color)#6D6D6D0.092

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #73649F

    #73649F

    oklch(54.2% 0.092 294.8)

  • #6E7532

    #6E7532

    oklch(54.1% 0.091 114.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #73649F

    #73649F

    oklch(54.2% 0.092 294.8)

  • #556EA5

    #556EA5

    oklch(54.3% 0.092 264.9)

  • #8A5C8D

    #8A5C8D

    oklch(54.2% 0.092 324.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #73649F

    #73649F

    oklch(54.2% 0.092 294.8)

  • #886B28

    #886B28

    oklch(54.3% 0.092 85.1)

  • #4B7D4D

    #4B7D4D

    oklch(54.1% 0.091 145.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #73649F

    #73649F

    oklch(54.2% 0.092 294.8)

  • #986038

    #986038

    oklch(54.2% 0.091 55)

  • #22806C

    #22806C

    oklch(54.1% 0.091 175.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #73649F

    #73649F

    oklch(54.2% 0.092 294.8)

  • #9E5954

    #9E5954

    oklch(54.3% 0.092 24.9)

  • #6E7532

    #6E7532

    oklch(54.1% 0.091 114.4)

  • #057E88

    #057E88

    oklch(54.1% 0.091 204.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73649F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #73649F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.