#73504E
Closest named color: Brownish Purple (#76424E). oklch(46.9% 0.048 22.7), rgb(115, 80, 78).
Aa
White text reads best on this color (7.03:1).
About this color
#73504E is a medium-dark, muted red. In OKLCH its lightness is 47%, its chroma 0.048 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.039 away. White text reads best on it, at 7.03:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | muted (0.048) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.98:1 |
| White text | 7.03:1 |
Values
| HEX | #73504E |
| RGB | rgb(115, 80, 78) |
| HSL | hsl(3, 19%, 38%) |
| OKLCH | oklch(46.9% 0.048 22.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73504E | 7.03:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #73504E | 2.98:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #73504E text on white | 7.03:1 | AAA | Lc 84.3 | Fine for body text |
| #73504E text on black | 2.98:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F5F4
oklch(97.1% 0.003 48.7)
-
Step 100
100
#EEE8E8
oklch(93.6% 0.007 17.3)
-
Step 200
200
#E1D6D5
oklch(88.5% 0.012 23.7)
-
Step 300
300
#CFBBBA
oklch(80.9% 0.023 21.1)
-
Step 400
400
#B79896
oklch(70.7% 0.037 22.4)
-
Step 500
500
#A47F7C
oklch(63.1% 0.046 23.8)
-
Step 600
600
#8F6865
oklch(55.6% 0.051 23.8)
-
Step 700
700 (this color)
#73504E
oklch(46.9% 0.048 22.7)
-
Step 800
800
#634745
oklch(42.8% 0.039 23.4)
-
Step 900
900
#513B3A
oklch(37.6% 0.031 21.6)
-
Step 950
950
#2F2322
oklch(27% 0.019 23.9)
#73504E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #57554E | 0.049 |
| Deuteranopia (no green cones) | #5F5B4E | 0.045 |
| Tritanopia (no blue cones) | #7A4C50 | 0.017 |
| Achromatopsia (no color) | #595959 | 0.048 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73504E
#73504E
oklch(46.9% 0.048 22.7)
- #386366
#386366
oklch(47% 0.048 201.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73504E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.039
- Dark Mauve #874C62 ΔE 0.052
- Milk Chocolate #7F4E1E ΔE 0.061
- Cocoa #875F42 ΔE 0.065
- Purple Brown #673A3F ΔE 0.066
- Dim Gray #696969 ΔE 0.071
- Medium Brown #7F5112 ΔE 0.072
- Saddle Brown #8B4513 ΔE 0.074
Use #73504E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.