#734E96
Closest named color: Light Eggplant (#894585). oklch(49.6% 0.117 306.3), rgb(115, 78, 150).
Aa
White text reads best on this color (6.44:1).
About this color
#734E96 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.117 and its hue 306°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.049 away. White text reads best on it, at 6.44:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.117) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.25:1 |
| White text | 6.44:1 |
Values
| HEX | #734E96 |
| RGB | rgb(115, 78, 150) |
| HSL | hsl(271, 32%, 45%) |
| OKLCH | oklch(49.6% 0.117 306.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #734E96 | 6.44:1 | AA | Lc -86.9 | Fine for body text |
| Black text on #734E96 | 3.25:1 | AA large text | Lc 22.2 | Dividers and decoration only |
| #734E96 text on white | 6.44:1 | AA | Lc 81.8 | Fine for body text |
| #734E96 text on black | 3.25:1 | AA large text | Lc -20.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FA
oklch(97.1% 0.009 308.4)
-
Step 100
100
#ECE7F3
oklch(93.5% 0.017 304.8)
-
Step 200
200
#DED4EA
oklch(88.5% 0.032 306.2)
-
Step 300
300
#CAB8DE
oklch(81% 0.056 306.6)
-
Step 400
400
#AF92CE
oklch(70.8% 0.091 306.3)
-
Step 500
500
#9B76C1
oklch(63.1% 0.116 306)
-
Step 600
600
#865DAD
oklch(55.5% 0.127 306.3)
-
Step 700
700 (this color)
#734E96
oklch(49.6% 0.117 306.3)
-
Step 800
800
#5C3F78
oklch(42.6% 0.097 306.2)
-
Step 900
900
#4C3661
oklch(37.7% 0.076 306.7)
-
Step 950
950
#2C2039
oklch(27% 0.048 305.5)
#734E96 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B5D99 | 0.087 |
| Deuteranopia (no green cones) | #455F94 | 0.080 |
| Tritanopia (no blue cones) | #6E5A6B | 0.085 |
| Achromatopsia (no color) | #5E5E5E | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #734E96
#734E96
oklch(49.6% 0.117 306.3)
- #516D14
#516D14
oklch(49.5% 0.117 126.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734E96, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.049
- Muted Purple #805B87 ΔE 0.054
- Dull Purple #84597E ΔE 0.064
- Dusty Purple #825F87 ΔE 0.064
- Twilight #4E518B ΔE 0.065
- Rebecca Purple #663399 ΔE 0.071
- Dusk #4E5481 ΔE 0.073
- Dark Lavender #856798 ΔE 0.076
Use #734E96 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.