#734CAC

Closest named color: Iris (#6258C4). oklch(50.6% 0.149 299.8), rgb(115, 76, 172).

Aa

White text reads best on this color (6.25:1).

About this color

#734CAC is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.149 and its hue 300°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.051 away. White text reads best on it, at 6.25:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.149)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.35:1
White text6.25:1

Values

HEX#734CAC
RGBrgb(115, 76, 172)
HSLhsl(264, 39%, 49%)
OKLCHoklch(50.6% 0.149 299.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #734CAC 6.25:1 AA Lc -86.0 Fine for body text
Black text on #734CAC 3.35:1 AA large text Lc 23.2 Dividers and decoration only
#734CAC text on white 6.25:1 AA Lc 80.9 Fine for body text
#734CAC text on black 3.35:1 AA large text Lc -21.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FB

    oklch(97.1% 0.009 299.2)

  2. Step 100

    100

    #ECE7F6

    oklch(93.6% 0.021 301.1)

  3. Step 200

    200

    #DDD4F0

    oklch(88.6% 0.039 300.2)

  4. Step 300

    300

    #C7B7E9

    oklch(80.9% 0.071 299.4)

  5. Step 400

    400

    #AB90DE

    oklch(70.7% 0.115 299.4)

  6. Step 500

    500

    #9872D4

    oklch(63.1% 0.147 300.1)

  7. Step 600

    600

    #8358C2

    oklch(55.6% 0.161 299.9)

  8. Step 700

    700 (this color)

    #734CAC

    oklch(50.6% 0.149 299.8)

  9. Step 800

    800

    #5A3B87

    oklch(42.6% 0.123 300)

  10. Step 900

    900

    #4A346C

    oklch(37.8% 0.095 300)

  11. Step 950

    950

    #2B1F3F

    oklch(27% 0.059 299.7)

Export this scale for Tailwind in the Tailwind colors tool

#734CAC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2460AF0.107
Deuteranopia (no green cones)#3160AA0.099
Tritanopia (no blue cones)#675F740.115
Achromatopsia (no color)#6060600.150

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #734CAC

    #734CAC

    oklch(50.6% 0.149 299.8)

  • #5D6E00

    #5D6E00

    oklch(50.6% 0.12 119.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #734CAC

    #734CAC

    oklch(50.6% 0.149 299.8)

  • #455CB9

    #455CB9

    oklch(50.7% 0.149 269.9)

  • #923F8D

    #923F8D

    oklch(50.7% 0.149 329.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #734CAC

    #734CAC

    oklch(50.6% 0.149 299.8)

  • #7C6100

    #7C6100

    oklch(50.5% 0.103 89.6)

  • #007A35

    #007A35

    oklch(50.6% 0.14 149.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #734CAC

    #734CAC

    oklch(50.6% 0.149 299.8)

  • #955100

    #955100

    oklch(50.6% 0.119 59.6)

  • #007667

    #007667

    oklch(50.7% 0.092 179.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #734CAC

    #734CAC

    oklch(50.6% 0.149 299.8)

  • #A93A2D

    #A93A2D

    oklch(50.6% 0.148 29.8)

  • #5D6E00

    #5D6E00

    oklch(50.6% 0.12 119.8)

  • #007280

    #007280

    oklch(50.6% 0.087 209.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734CAC, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #734CAC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.