#734BA2

Closest named color: Light Eggplant (#894585). oklch(49.8% 0.138 303), rgb(115, 75, 162).

Aa

White text reads best on this color (6.44:1).

About this color

#734BA2 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.138 and its hue 303°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.061 away. White text reads best on it, at 6.44:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromamoderately saturated (0.138)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.25:1
White text6.44:1

Values

HEX#734BA2
RGBrgb(115, 75, 162)
HSLhsl(268, 37%, 46%)
OKLCHoklch(49.8% 0.138 303)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #734BA2 6.44:1 AA Lc -86.8 Fine for body text
Black text on #734BA2 3.25:1 AA large text Lc 22.3 Dividers and decoration only
#734BA2 text on white 6.44:1 AA Lc 81.7 Fine for body text
#734BA2 text on black 3.25:1 AA large text Lc -20.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FB

    oklch(97.1% 0.009 299.2)

  2. Step 100

    100

    #ECE7F5

    oklch(93.6% 0.019 302.2)

  3. Step 200

    200

    #DED4EE

    oklch(88.6% 0.037 303.1)

  4. Step 300

    300

    #C9B7E5

    oklch(81% 0.067 302.8)

  5. Step 400

    400

    #AE90D7

    oklch(70.7% 0.106 303.2)

  6. Step 500

    500

    #9A73CD

    oklch(63.1% 0.136 302.7)

  7. Step 600

    600

    #855AB9

    oklch(55.6% 0.147 302.8)

  8. Step 700

    700 (this color)

    #734BA2

    oklch(49.8% 0.138 303)

  9. Step 800

    800

    #5C3C82

    oklch(42.7% 0.115 302.9)

  10. Step 900

    900

    #4B3468

    oklch(37.6% 0.089 302.8)

  11. Step 950

    950

    #2C1F3D

    oklch(27% 0.056 302.8)

Export this scale for Tailwind in the Tailwind colors tool

#734BA2 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2D5EA50.102
Deuteranopia (no green cones)#395EA00.093
Tritanopia (no blue cones)#6A5B6F0.103
Achromatopsia (no color)#5E5E5E0.139

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #734BA2

    #734BA2

    oklch(49.8% 0.138 303)

  • #566D00

    #566D00

    oklch(49.8% 0.122 122.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #734BA2

    #734BA2

    oklch(49.8% 0.138 303)

  • #4A59B0

    #4A59B0

    oklch(49.7% 0.138 273)

  • #8F4084

    #8F4084

    oklch(49.9% 0.137 333)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #734BA2

    #734BA2

    oklch(49.8% 0.138 303)

  • #776000

    #776000

    oklch(49.8% 0.102 92.4)

  • #00773D

    #00773D

    oklch(49.9% 0.129 152.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #734BA2

    #734BA2

    oklch(49.8% 0.138 303)

  • #8F5100

    #8F5100

    oklch(49.7% 0.114 62.5)

  • #007367

    #007367

    oklch(49.9% 0.089 182.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #734BA2

    #734BA2

    oklch(49.8% 0.138 303)

  • #A23D2A

    #A23D2A

    oklch(49.7% 0.138 32.7)

  • #566D00

    #566D00

    oklch(49.8% 0.122 122.9)

  • #006F80

    #006F80

    oklch(49.8% 0.087 213)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734BA2, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #734BA2 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.