#734ABF

Closest named color: Bluey Purple (#6241C7). oklch(51.6% 0.175 295.8), rgb(115, 74, 191).

Aa

White text reads best on this color (6.06:1).

About this color

#734ABF is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.175 and its hue 296°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.040 away. White text reads best on it, at 6.06:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.175)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.46:1
White text6.06:1

Values

HEX#734ABF
RGBrgb(115, 74, 191)
HSLhsl(261, 48%, 52%)
OKLCHoklch(51.6% 0.175 295.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #734ABF 6.06:1 AA Lc -85.1 Fine for body text
Black text on #734ABF 3.46:1 AA large text Lc 24.2 Dividers and decoration only
#734ABF text on white 6.06:1 AA Lc 79.9 Fine for body text
#734ABF text on black 3.46:1 AA large text Lc -21.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FC

    oklch(97.1% 0.011 297.6)

  2. Step 100

    100

    #EBE7F9

    oklch(93.6% 0.024 296.1)

  3. Step 200

    200

    #DBD3F6

    oklch(88.4% 0.048 295.9)

  4. Step 300

    300

    #C5B6F2

    oklch(80.9% 0.085 295.9)

  5. Step 400

    400

    #A88EEB

    oklch(70.7% 0.135 295.6)

  6. Step 500

    500

    #946EE5

    oklch(63% 0.174 295.7)

  7. Step 600

    600

    #8053D3

    oklch(55.7% 0.189 295.9)

  8. Step 700

    700 (this color)

    #734ABF

    oklch(51.6% 0.175 295.8)

  9. Step 800

    800

    #583794

    oklch(42.7% 0.146 295.9)

  10. Step 900

    900

    #483176

    oklch(37.7% 0.114 295.8)

  11. Step 950

    950

    #2A1D45

    oklch(26.9% 0.073 296.2)

Export this scale for Tailwind in the Tailwind colors tool

#734ABF with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0063C30.120
Deuteranopia (no green cones)#0A61BC0.118
Tritanopia (no blue cones)#60647D0.138
Achromatopsia (no color)#6262620.177

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #734ABF

    #734ABF

    oklch(51.6% 0.175 295.8)

  • #656F00

    #656F00

    oklch(51.5% 0.118 115.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #734ABF

    #734ABF

    oklch(51.6% 0.175 295.8)

  • #375ECB

    #375ECB

    oklch(51.7% 0.175 265.7)

  • #98399D

    #98399D

    oklch(51.6% 0.176 325.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #734ABF

    #734ABF

    oklch(51.6% 0.175 295.8)

  • #836200

    #836200

    oklch(51.6% 0.106 85.5)

  • #007E24

    #007E24

    oklch(51.6% 0.159 145.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #734ABF

    #734ABF

    oklch(51.6% 0.175 295.8)

  • #9D5000

    #9D5000

    oklch(51.6% 0.127 55.5)

  • #007965

    #007965

    oklch(51.5% 0.096 175.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #734ABF

    #734ABF

    oklch(51.6% 0.175 295.8)

  • #B72C2D

    #B72C2D

    oklch(51.5% 0.176 25.6)

  • #656F00

    #656F00

    oklch(51.5% 0.118 115.8)

  • #007680

    #007680

    oklch(51.6% 0.088 205.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734ABF, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #734ABF in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.