#734A93

Closest named color: Light Eggplant (#894585). oklch(48.7% 0.12 308.5), rgb(115, 74, 147).

Aa

White text reads best on this color (6.70:1).

About this color

#734A93 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 49%, its chroma 0.120 and its hue 308°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.047 away. White text reads best on it, at 6.70:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromamoderately saturated (0.120)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.12:1
White text6.70:1

Values

HEX#734A93
RGBrgb(115, 74, 147)
HSLhsl(274, 33%, 43%)
OKLCHoklch(48.7% 0.12 308.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #734A93 6.70:1 AA Lc -87.9 Fine for body text
Black text on #734A93 3.12:1 AA large text Lc 21.2 Dividers and decoration only
#734A93 text on white 6.70:1 AA Lc 82.9 Fine for body text
#734A93 text on black 3.12:1 AA large text Lc -19.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FA

    oklch(97.1% 0.009 308.4)

  2. Step 100

    100

    #EDE7F3

    oklch(93.6% 0.017 308.3)

  3. Step 200

    200

    #DFD4EA

    oklch(88.5% 0.032 308.1)

  4. Step 300

    300

    #CBB7DE

    oklch(80.9% 0.058 308.2)

  5. Step 400

    400

    #B191CD

    oklch(70.7% 0.092 308.5)

  6. Step 500

    500

    #9E74C0

    oklch(63% 0.119 308.7)

  7. Step 600

    600

    #895CAD

    oklch(55.7% 0.13 308.4)

  8. Step 700

    700 (this color)

    #734A93

    oklch(48.7% 0.12 308.5)

  9. Step 800

    800

    #5E3E78

    oklch(42.6% 0.099 308.2)

  10. Step 900

    900

    #4D3561

    oklch(37.6% 0.078 308.2)

  11. Step 950

    950

    #2D1F39

    oklch(26.9% 0.05 308.1)

Export this scale for Tailwind in the Tailwind colors tool

#734A93 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#375A960.094
Deuteranopia (no green cones)#435C910.085
Tritanopia (no blue cones)#6F56670.087
Achromatopsia (no color)#5C5C5C0.121

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #734A93

    #734A93

    oklch(48.7% 0.12 308.5)

  • #4B6C10

    #4B6C10

    oklch(48.8% 0.121 128.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #734A93

    #734A93

    oklch(48.7% 0.12 308.5)

  • #5256A2

    #5256A2

    oklch(48.8% 0.12 278.7)

  • #8A4176

    #8A4176

    oklch(48.7% 0.12 338.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #734A93

    #734A93

    oklch(48.7% 0.12 308.5)

  • #6F6000

    #6F6000

    oklch(48.9% 0.101 98.6)

  • #007247

    #007247

    oklch(48.7% 0.112 158.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #734A93

    #734A93

    oklch(48.7% 0.12 308.5)

  • #865200

    #865200

    oklch(48.7% 0.107 68.3)

  • #006F69

    #006F69

    oklch(48.8% 0.085 188.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #734A93

    #734A93

    oklch(48.7% 0.12 308.5)

  • #974327

    #974327

    oklch(48.8% 0.12 38.7)

  • #4B6C10

    #4B6C10

    oklch(48.8% 0.121 128.4)

  • #006B81

    #006B81

    oklch(48.7% 0.088 218.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734A93, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #734A93 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.