#7349B2

Closest named color: Iris (#6258C4). oklch(50.5% 0.161 299), rgb(115, 73, 178).

Aa

White text reads best on this color (6.31:1).

About this color

#7349B2 is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.161 and its hue 299°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.049 away. White text reads best on it, at 6.31:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.161)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.32:1
White text6.31:1

Values

HEX#7349B2
RGBrgb(115, 73, 178)
HSLhsl(264, 42%, 49%)
OKLCHoklch(50.5% 0.161 299)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7349B2 6.31:1 AA Lc -86.2 Fine for body text
Black text on #7349B2 3.32:1 AA large text Lc 23.0 Dividers and decoration only
#7349B2 text on white 6.31:1 AA Lc 81.1 Fine for body text
#7349B2 text on black 3.32:1 AA large text Lc -20.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FC

    oklch(97.1% 0.011 297.6)

  2. Step 100

    100

    #ECE7F7

    oklch(93.7% 0.022 300.2)

  3. Step 200

    200

    #DDD3F2

    oklch(88.4% 0.043 300.2)

  4. Step 300

    300

    #C7B6ED

    oklch(80.9% 0.078 298.8)

  5. Step 400

    400

    #AB8EE3

    oklch(70.6% 0.125 298.9)

  6. Step 500

    500

    #9870DB

    oklch(63.2% 0.159 299.1)

  7. Step 600

    600

    #8355C9

    oklch(55.6% 0.174 298.9)

  8. Step 700

    700 (this color)

    #7349B2

    oklch(50.5% 0.161 299)

  9. Step 800

    800

    #5A398C

    oklch(42.6% 0.133 299)

  10. Step 900

    900

    #4A3270

    oklch(37.7% 0.104 299.2)

  11. Step 950

    950

    #2B1E42

    oklch(27% 0.066 298.6)

Export this scale for Tailwind in the Tailwind colors tool

#7349B2 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1060B50.118
Deuteranopia (no green cones)#255FB00.109
Tritanopia (no blue cones)#655F760.124
Achromatopsia (no color)#6060600.162

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7349B2

    #7349B2

    oklch(50.5% 0.161 299)

  • #5E6D00

    #5E6D00

    oklch(50.4% 0.118 118.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7349B2

    #7349B2

    oklch(50.5% 0.161 299)

  • #405ABF

    #405ABF

    oklch(50.4% 0.161 269.1)

  • #943A91

    #943A91

    oklch(50.5% 0.162 329)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7349B2

    #7349B2

    oklch(50.5% 0.161 299)

  • #7C6100

    #7C6100

    oklch(50.5% 0.103 89.6)

  • #007A32

    #007A32

    oklch(50.6% 0.143 148.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7349B2

    #7349B2

    oklch(50.5% 0.161 299)

  • #955000

    #955000

    oklch(50.4% 0.12 58.8)

  • #007666

    #007666

    oklch(50.7% 0.093 178.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7349B2

    #7349B2

    oklch(50.5% 0.161 299)

  • #AE3328

    #AE3328

    oklch(50.5% 0.161 29.1)

  • #5E6D00

    #5E6D00

    oklch(50.4% 0.118 118.7)

  • #00727F

    #00727F

    oklch(50.5% 0.087 208.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7349B2, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7349B2 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.