#7348A7
Closest named color: Rebecca Purple (#663399). oklch(49.6% 0.149 302.2), rgb(115, 72, 167).
Aa
White text reads best on this color (6.53:1).
About this color
#7348A7 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.149 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.057 away. White text reads best on it, at 6.53:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.149) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 3.21:1 |
| White text | 6.53:1 |
Values
| HEX | #7348A7 |
| RGB | rgb(115, 72, 167) |
| HSL | hsl(267, 40%, 47%) |
| OKLCH | oklch(49.6% 0.149 302.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7348A7 | 6.53:1 | AA | Lc -87.1 | Fine for body text |
| Black text on #7348A7 | 3.21:1 | AA large text | Lc 22.0 | Dividers and decoration only |
| #7348A7 text on white | 6.53:1 | AA | Lc 82.0 | Fine for body text |
| #7348A7 text on black | 3.21:1 | AA large text | Lc -19.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FB
oklch(97.1% 0.009 299.2)
-
Step 100
100
#ECE7F6
oklch(93.6% 0.021 301.1)
-
Step 200
200
#DED3F0
oklch(88.5% 0.041 302.8)
-
Step 300
300
#C9B6E8
oklch(80.9% 0.072 302.2)
-
Step 400
400
#AE8FDC
oklch(70.7% 0.114 302.1)
-
Step 500
500
#9B71D3
oklch(63.2% 0.148 302.1)
-
Step 600
600
#8657C0
oklch(55.6% 0.16 302.1)
-
Step 700
700 (this color)
#7348A7
oklch(49.6% 0.149 302.2)
-
Step 800
800
#5C3B86
oklch(42.8% 0.122 301.8)
-
Step 900
900
#4C336B
oklch(37.7% 0.096 302.7)
-
Step 950
950
#2C1E3F
oklch(26.9% 0.062 302)
#7348A7 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #215DAA | 0.113 |
| Deuteranopia (no green cones) | #315DA5 | 0.102 |
| Tritanopia (no blue cones) | #695B70 | 0.113 |
| Achromatopsia (no color) | #5E5E5E | 0.149 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7348A7
#7348A7
oklch(49.6% 0.149 302.2)
- #576C00
#576C00
oklch(49.6% 0.12 122)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7348A7, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.057
- Iris #6258C4 ΔE 0.061
- Bluey Purple #6241C7 ΔE 0.063
- Light Eggplant #894585 ΔE 0.069
- Slate Blue #6A5ACD ΔE 0.070
- Purply #983FB2 ΔE 0.071
- Light Indigo #6D5ACF ΔE 0.072
- Deep Lavender #8D5EB7 ΔE 0.075
Use #7348A7 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.