#73468E
Closest named color: Light Eggplant (#894585). oklch(47.8% 0.121 311.5), rgb(115, 70, 142).
Aa
White text reads best on this color (7.01:1).
About this color
#73468E is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.121 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 7.01:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.121) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.99:1 |
| White text | 7.01:1 |
Values
| HEX | #73468E |
| RGB | rgb(115, 70, 142) |
| HSL | hsl(278, 34%, 42%) |
| OKLCH | oklch(47.8% 0.121 311.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73468E | 7.01:1 | AAA | Lc -89.0 | Fine for body text |
| Black text on #73468E | 2.99:1 | Fails | Lc 20.0 | Dividers and decoration only |
| #73468E text on white | 7.01:1 | AAA | Lc 84.0 | Fine for body text |
| #73468E text on black | 2.99:1 | Fails | Lc -17.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F9
oklch(97.1% 0.007 312.3)
-
Step 100
100
#EEE7F2
oklch(93.7% 0.016 313.6)
-
Step 200
200
#E0D3E9
oklch(88.4% 0.033 311.7)
-
Step 300
300
#CDB6DD
oklch(80.8% 0.059 311.4)
-
Step 400
400
#B490CC
oklch(70.8% 0.094 311.4)
-
Step 500
500
#A173BE
oklch(63.1% 0.12 311.5)
-
Step 600
600
#8C5AAA
oklch(55.5% 0.13 311.6)
-
Step 700
700 (this color)
#73468E
oklch(47.8% 0.121 311.5)
-
Step 800
800
#613D77
oklch(42.7% 0.101 311.4)
-
Step 900
900
#4F3460
oklch(37.6% 0.079 311.3)
-
Step 950
950
#2E1F38
oklch(27% 0.049 310.9)
#73468E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #355790 | 0.100 |
| Deuteranopia (no green cones) | #425A8C | 0.090 |
| Tritanopia (no blue cones) | #705263 | 0.085 |
| Achromatopsia (no color) | #595959 | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73468E
#73468E
oklch(47.8% 0.121 311.5)
- #436A13
#436A13
oklch(47.8% 0.121 131.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73468E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.044
- Rebecca Purple #663399 ΔE 0.058
- Muted Purple #805B87 ΔE 0.066
- Twilight #4E518B ΔE 0.067
- Dull Purple #84597E ΔE 0.072
- Dusk #4E5481 ΔE 0.075
- Warm Purple #952E8F ΔE 0.075
- Dusty Purple #825F87 ΔE 0.077
Use #73468E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.