#73467F

Closest named color: Light Eggplant (#894585). oklch(46.9% 0.103 319), rgb(115, 70, 127).

Aa

White text reads best on this color (7.21:1).

About this color

#73467F is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.103 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.043 away. White text reads best on it, at 7.21:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.103)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text2.91:1
White text7.21:1

Values

HEX#73467F
RGBrgb(115, 70, 127)
HSLhsl(287, 29%, 39%)
OKLCHoklch(46.9% 0.103 319)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #73467F 7.21:1 AAA Lc -89.7 Fine for body text
Black text on #73467F 2.91:1 Fails Lc 19.2 Dividers and decoration only
#73467F text on white 7.21:1 AAA Lc 84.8 Fine for body text
#73467F text on black 2.91:1 Fails Lc -17.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4F8

    oklch(97.1% 0.006 317.8)

  2. Step 100

    100

    #EEE7F0

    oklch(93.6% 0.014 318.7)

  3. Step 200

    200

    #E1D4E5

    oklch(88.5% 0.027 318.2)

  4. Step 300

    300

    #CFB7D5

    oklch(80.9% 0.049 319.5)

  5. Step 400

    400

    #B691C1

    oklch(70.7% 0.08 318.4)

  6. Step 500

    500

    #A475B1

    oklch(63.1% 0.102 318.8)

  7. Step 600

    600

    #8F5D9C

    oklch(55.6% 0.11 319.2)

  8. Step 700

    700 (this color)

    #73467F

    oklch(46.9% 0.103 319)

  9. Step 800

    800

    #633F6C

    oklch(42.8% 0.084 319.4)

  10. Step 900

    900

    #513658

    oklch(37.8% 0.066 319.2)

  11. Step 950

    950

    #2F2034

    oklch(27.1% 0.042 317.5)

Export this scale for Tailwind in the Tailwind colors tool

#73467F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3D54810.091
Deuteranopia (no green cones)#49597D0.083
Tritanopia (no blue cones)#734D5C0.066
Achromatopsia (no color)#5757570.104

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #73467F

    #73467F

    oklch(46.9% 0.103 319)

  • #3A682C

    #3A682C

    oklch(46.9% 0.103 138.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #73467F

    #73467F

    oklch(46.9% 0.103 319)

  • #594F90

    #594F90

    oklch(46.8% 0.103 288.8)

  • #844064

    #844064

    oklch(47% 0.103 348.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #73467F

    #73467F

    oklch(46.9% 0.103 319)

  • #605F00

    #605F00

    oklch(47.1% 0.102 109)

  • #006B51

    #006B51

    oklch(46.9% 0.094 168.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #73467F

    #73467F

    oklch(46.9% 0.103 319)

  • #785300

    #785300

    oklch(47% 0.098 78.8)

  • #00686B

    #00686B

    oklch(47% 0.08 198.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #73467F

    #73467F

    oklch(46.9% 0.103 319)

  • #88461F

    #88461F

    oklch(46.9% 0.104 48.5)

  • #3A682C

    #3A682C

    oklch(46.9% 0.103 138.9)

  • #006484

    #006484

    oklch(47% 0.093 228.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73467F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #73467F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.