#734480
Closest named color: Light Eggplant (#894585). oklch(46.6% 0.108 318.7), rgb(115, 68, 128).
Aa
White text reads best on this color (7.32:1).
About this color
#734480 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.108 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.043 away. White text reads best on it, at 7.32:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.108) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.86:1 |
| White text | 7.32:1 |
Values
| HEX | #734480 |
| RGB | rgb(115, 68, 128) |
| HSL | hsl(287, 31%, 38%) |
| OKLCH | oklch(46.6% 0.108 318.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #734480 | 7.32:1 | AAA | Lc -90.1 | Preferred for body text |
| Black text on #734480 | 2.86:1 | Fails | Lc 18.8 | Dividers and decoration only |
| #734480 text on white | 7.32:1 | AAA | Lc 85.2 | Fine for body text |
| #734480 text on black | 2.86:1 | Fails | Lc -16.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F8
oklch(97.1% 0.006 317.8)
-
Step 100
100
#EEE7F0
oklch(93.6% 0.014 318.7)
-
Step 200
200
#E2D3E6
oklch(88.5% 0.03 319.1)
-
Step 300
300
#CFB6D7
oklch(80.8% 0.053 317.9)
-
Step 400
400
#B790C2
oklch(70.7% 0.083 318.7)
-
Step 500
500
#A574B3
oklch(63.1% 0.107 318.6)
-
Step 600
600
#905C9E
oklch(55.7% 0.115 318.9)
-
Step 700
700 (this color)
#734480
oklch(46.6% 0.108 318.7)
-
Step 800
800
#643E6E
oklch(42.8% 0.089 319.1)
-
Step 900
900
#513559
oklch(37.7% 0.069 318.5)
-
Step 950
950
#301F34
oklch(27% 0.045 319.8)
#734480 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A5382 | 0.096 |
| Deuteranopia (no green cones) | #47587E | 0.087 |
| Tritanopia (no blue cones) | #734C5C | 0.069 |
| Achromatopsia (no color) | #565656 | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #734480
#734480
oklch(46.6% 0.108 318.7)
- #386828
#386828
oklch(46.8% 0.108 138.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734480, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.043
- Muted Purple #805B87 ΔE 0.066
- Dull Purple #84597E ΔE 0.068
- Rebecca Purple #663399 ΔE 0.068
- Twilight #4E518B ΔE 0.069
- Dark Mauve #874C62 ΔE 0.072
- Dusk #4E5481 ΔE 0.072
- Dusty Grape #545775 ΔE 0.076
Use #734480 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.