#734470
Closest named color: Light Eggplant (#894585). oklch(45.8% 0.09 329.2), rgb(115, 68, 112).
Aa
White text reads best on this color (7.52:1).
About this color
#734470 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.090 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.054 away. White text reads best on it, at 7.52:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.090) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.78:1 |
| White text | 7.52:1 |
Values
| HEX | #734470 |
| RGB | rgb(115, 68, 112) |
| HSL | hsl(304, 26%, 36%) |
| OKLCH | oklch(45.8% 0.09 329.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #734470 | 7.52:1 | AAA | Lc -90.8 | Preferred for body text |
| Black text on #734470 | 2.78:1 | Fails | Lc 18.1 | Dividers and decoration only |
| #734470 text on white | 7.52:1 | AAA | Lc 86.0 | Fine for body text |
| #734470 text on black | 2.78:1 | Fails | Lc -16.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F8
oklch(97.1% 0.007 325.6)
-
Step 100
100
#F0E6EF
oklch(93.5% 0.016 328.8)
-
Step 200
200
#E5D3E3
oklch(88.6% 0.029 329.3)
-
Step 300
300
#D5B5D1
oklch(80.9% 0.052 330.2)
-
Step 400
400
#BE8EBA
oklch(70.7% 0.083 329.2)
-
Step 500
500
#AD71A9
oklch(63.1% 0.107 329.1)
-
Step 600
600
#985894
oklch(55.5% 0.117 329.3)
-
Step 700
700
#82487F
oklch(49.1% 0.109 329)
-
Step 800
800 (this color)
#734470
oklch(45.8% 0.09 329.2)
-
Step 900
900
#563354
oklch(37.7% 0.071 328.9)
-
Step 950
950
#321E31
oklch(26.9% 0.045 328.5)
#734470 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #425072 | 0.085 |
| Deuteranopia (no green cones) | #4E576F | 0.079 |
| Tritanopia (no blue cones) | #764855 | 0.050 |
| Achromatopsia (no color) | #545454 | 0.091 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #734470
#734470
oklch(45.8% 0.09 329.2)
- #2E653B
#2E653B
oklch(45.7% 0.09 149.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734470, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.054
- Dark Mauve #874C62 ΔE 0.054
- Brownish Purple #76424E ΔE 0.055
- Dull Purple #84597E ΔE 0.066
- Dusty Grape #545775 ΔE 0.070
- Muted Purple #805B87 ΔE 0.070
- Dusk #4E5481 ΔE 0.073
- Dusky Purple #895B7B ΔE 0.076
Use #734470 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.