#73446E
Closest named color: Brownish Purple (#76424E). oklch(45.7% 0.088 330.8), rgb(115, 68, 110).
Aa
White text reads best on this color (7.55:1).
About this color
#73446E is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.088 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.052 away. White text reads best on it, at 7.55:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.088) |
| Temperature | in between |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.78:1 |
| White text | 7.55:1 |
Values
| HEX | #73446E |
| RGB | rgb(115, 68, 110) |
| HSL | hsl(306, 26%, 36%) |
| OKLCH | oklch(45.7% 0.088 330.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73446E | 7.55:1 | AAA | Lc -90.9 | Preferred for body text |
| Black text on #73446E | 2.78:1 | Fails | Lc 18.0 | Dividers and decoration only |
| #73446E text on white | 7.55:1 | AAA | Lc 86.1 | Fine for body text |
| #73446E text on black | 2.78:1 | Fails | Lc -16.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F8
oklch(97.1% 0.007 325.6)
-
Step 100
100
#F0E6EE
oklch(93.5% 0.015 332.2)
-
Step 200
200
#E5D3E2
oklch(88.6% 0.028 331.2)
-
Step 300
300
#D5B5D0
oklch(80.9% 0.052 331.3)
-
Step 400
400
#BF8EB9
oklch(70.7% 0.083 330.6)
-
Step 500
500
#AE71A7
oklch(63.1% 0.106 330.9)
-
Step 600
600
#995992
oklch(55.7% 0.114 331)
-
Step 700
700
#82487C
oklch(49% 0.106 330.9)
-
Step 800
800 (this color)
#73446E
oklch(45.7% 0.088 330.8)
-
Step 900
900
#563352
oklch(37.6% 0.069 331)
-
Step 950
950
#331E30
oklch(27% 0.044 331.9)
#73446E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #425070 | 0.085 |
| Deuteranopia (no green cones) | #4E576D | 0.079 |
| Tritanopia (no blue cones) | #774754 | 0.047 |
| Achromatopsia (no color) | #545454 | 0.089 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73446E
#73446E
oklch(45.7% 0.088 330.8)
- #2D653D
#2D653D
oklch(45.7% 0.088 150.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73446E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.052
- Dark Mauve #874C62 ΔE 0.053
- Light Eggplant #894585 ΔE 0.056
- Dull Purple #84597E ΔE 0.067
- Dusty Grape #545775 ΔE 0.069
- Muted Purple #805B87 ΔE 0.071
- Dusk #4E5481 ΔE 0.074
- Dusky Purple #895B7B ΔE 0.076
Use #73446E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.