#7343C3
Closest named color: Bluey Purple (#6241C7). oklch(50.9% 0.19 296.2), rgb(115, 67, 195).
Aa
White text reads best on this color (6.32:1).
About this color
#7343C3 is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.190 and its hue 296°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.032 away. White text reads best on it, at 6.32:1.
| Hue family | Purples |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.190) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.31:1 |
| White text | 6.32:1 |
Values
| HEX | #7343C3 |
| RGB | rgb(115, 67, 195) |
| HSL | hsl(263, 52%, 51%) |
| OKLCH | oklch(50.9% 0.19 296.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7343C3 | 6.32:1 | AA | Lc -86.1 | Fine for body text |
| Black text on #7343C3 | 3.31:1 | AA large text | Lc 23.1 | Dividers and decoration only |
| #7343C3 text on white | 6.32:1 | AA | Lc 80.9 | Fine for body text |
| #7343C3 text on black | 3.31:1 | AA large text | Lc -20.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FD
oklch(97.1% 0.012 296.4)
-
Step 100
100
#EBE7FA
oklch(93.7% 0.026 295.5)
-
Step 200
200
#DCD3F8
oklch(88.6% 0.051 296.5)
-
Step 300
300
#C6B5F6
oklch(81% 0.092 296.3)
-
Step 400
400
#AA8BF1
oklch(70.7% 0.148 296.4)
-
Step 500
500
#966AEC
oklch(63% 0.189 296.2)
-
Step 600
600
#824EDA
oklch(55.7% 0.204 296.2)
-
Step 700
700 (this color)
#7343C3
oklch(50.9% 0.19 296.2)
-
Step 800
800
#593499
oklch(42.7% 0.157 295.9)
-
Step 900
900
#492F7A
oklch(37.7% 0.122 296)
-
Step 950
950
#2B1C47
oklch(27% 0.078 297)
#7343C3 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0060C7 | 0.124 |
| Deuteranopia (no green cones) | #005EC0 | 0.125 |
| Tritanopia (no blue cones) | #5F617D | 0.147 |
| Achromatopsia (no color) | #606060 | 0.191 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7343C3
#7343C3
oklch(50.9% 0.19 296.2)
- #636D00
#636D00
oklch(50.9% 0.116 115.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7343C3, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.032
- Iris #6258C4 ΔE 0.051
- Slate Blue #6A5ACD ΔE 0.052
- Light Indigo #6D5ACF ΔE 0.052
- Blue With A Hint Of Purple #533CC6 ΔE 0.060
- Blurple #5539CC ΔE 0.061
- Burple #6832E3 ΔE 0.062
- Dark Periwinkle #665FD1 ΔE 0.065
Use #7343C3 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.