#734355
Closest named color: Brownish Purple (#76424E). oklch(44.6% 0.07 356.3), rgb(115, 67, 85).
Aa
White text reads best on this color (7.88:1).
About this color
#734355 is a dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.070 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.012 away. White text reads best on it, at 7.88:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | moderately saturated (0.070) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.66:1 |
| White text | 7.88:1 |
Values
| HEX | #734355 |
| RGB | rgb(115, 67, 85) |
| HSL | hsl(338, 26%, 36%) |
| OKLCH | oklch(44.6% 0.07 356.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #734355 | 7.88:1 | AAA | Lc -91.9 | Preferred for body text |
| Black text on #734355 | 2.66:1 | Fails | Lc 16.8 | Dividers and decoration only |
| #734355 text on white | 7.88:1 | AAA | Lc 87.2 | Fine for body text |
| #734355 text on black | 2.66:1 | Fails | Lc -14.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F1E7EA
oklch(93.7% 0.012 357)
-
Step 200
200
#E7D3D9
oklch(88.5% 0.024 357.4)
-
Step 300
300
#D8B6C1
oklch(80.9% 0.042 356.6)
-
Step 400
400
#C390A2
oklch(70.8% 0.066 355.9)
-
Step 500
500
#B3748B
oklch(63.2% 0.084 356.3)
-
Step 600
600
#9E5C75
oklch(55.7% 0.092 356.3)
-
Step 700
700
#874B62
oklch(49.1% 0.086 356.3)
-
Step 800
800 (this color)
#734355
oklch(44.6% 0.07 356.3)
-
Step 900
900
#593542
oklch(37.7% 0.055 356.8)
-
Step 950
950
#341F27
oklch(26.9% 0.035 355.2)
#734355 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #494C56 | 0.076 |
| Deuteranopia (no green cones) | #555554 | 0.071 |
| Tritanopia (no blue cones) | #7A4149 | 0.022 |
| Achromatopsia (no color) | #515151 | 0.071 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #734355
#734355
oklch(44.6% 0.07 356.3)
- #1E6153
#1E6153
oklch(44.7% 0.071 176.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734355, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.012
- Purple Brown #673A3F ΔE 0.045
- Dark Mauve #874C62 ΔE 0.049
- Dusty Grape #545775 ΔE 0.078
- Dull Purple #84597E ΔE 0.084
- Light Eggplant #894585 ΔE 0.088
- Red Brown #8B2E16 ΔE 0.089
- Dusky Purple #895B7B ΔE 0.089
Use #734355 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.