#734091

Closest named color: Rebecca Purple (#663399). oklch(47% 0.135 311.3), rgb(115, 64, 145).

Aa

White text reads best on this color (7.31:1).

About this color

#734091 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.135 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.044 away. White text reads best on it, at 7.31:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.135)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.87:1
White text7.31:1

Values

HEX#734091
RGBrgb(115, 64, 145)
HSLhsl(278, 39%, 41%)
OKLCHoklch(47% 0.135 311.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #734091 7.31:1 AAA Lc -90.0 Fine for body text
Black text on #734091 2.87:1 Fails Lc 19.0 Dividers and decoration only
#734091 text on white 7.31:1 AAA Lc 85.1 Fine for body text
#734091 text on black 2.87:1 Fails Lc -17.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FA

    oklch(97.1% 0.009 308.4)

  2. Step 100

    100

    #EEE7F3

    oklch(93.7% 0.018 311.6)

  3. Step 200

    200

    #E1D3EB

    oklch(88.5% 0.036 311.4)

  4. Step 300

    300

    #CEB5E0

    oklch(80.8% 0.065 311)

  5. Step 400

    400

    #B68ED0

    oklch(70.8% 0.103 311.5)

  6. Step 500

    500

    #A470C4

    oklch(63.1% 0.134 311.6)

  7. Step 600

    600

    #8F57B0

    oklch(55.7% 0.144 311.6)

  8. Step 700

    700 (this color)

    #734091

    oklch(47% 0.135 311.3)

  9. Step 800

    800

    #633A7B

    oklch(42.7% 0.112 311.6)

  10. Step 900

    900

    #513363

    oklch(37.8% 0.086 311.7)

  11. Step 950

    950

    #2F1E3A

    oklch(27% 0.055 311.1)

Export this scale for Tailwind in the Tailwind colors tool

#734091 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2954940.115
Deuteranopia (no green cones)#3A578F0.102
Tritanopia (no blue cones)#704E620.093
Achromatopsia (no color)#5656560.136

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #734091

    #734091

    oklch(47% 0.135 311.3)

  • #3F6800

    #3F6800

    oklch(46.9% 0.129 131.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #734091

    #734091

    oklch(47% 0.135 311.3)

  • #504DA3

    #504DA3

    oklch(46.9% 0.135 281.4)

  • #8A3670

    #8A3670

    oklch(46.9% 0.134 341.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #734091

    #734091

    oklch(47% 0.135 311.3)

  • #675C00

    #675C00

    oklch(47.1% 0.098 101.3)

  • #006C47

    #006C47

    oklch(46.9% 0.104 161.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #734091

    #734091

    oklch(47% 0.135 311.3)

  • #7D4F00

    #7D4F00

    oklch(46.8% 0.101 71.2)

  • #006966

    #006966

    oklch(47% 0.081 191.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #734091

    #734091

    oklch(47% 0.135 311.3)

  • #96390E

    #96390E

    oklch(46.9% 0.135 41.2)

  • #3F6800

    #3F6800

    oklch(46.9% 0.129 131.3)

  • #00657D

    #00657D

    oklch(47% 0.086 221.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #734091, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #734091 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.