#73402A
Closest named color: Purple Brown (#673A3F). oklch(42.9% 0.079 43.6), rgb(115, 64, 42).
Aa
White text reads best on this color (8.41:1).
About this color
#73402A is a dark, moderately saturated brown. In OKLCH its lightness is 43%, its chroma 0.079 and its hue 44°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.047 away. White text reads best on it, at 8.41:1.
| Hue family | Browns |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.079) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.49:1 |
| White text | 8.41:1 |
Values
| HEX | #73402A |
| RGB | rgb(115, 64, 42) |
| HSL | hsl(18, 46%, 31%) |
| OKLCH | oklch(42.9% 0.079 43.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73402A | 8.41:1 | AAA | Lc -93.3 | Preferred for body text |
| Black text on #73402A | 2.49:1 | Fails | Lc 15.3 | Dividers and decoration only |
| #73402A text on white | 8.41:1 | AAA | Lc 88.7 | Fine for body text |
| #73402A text on black | 2.49:1 | Fails | Lc -13.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F2
oklch(97% 0.006 43.3)
-
Step 100
100
#F2E7E3
oklch(93.6% 0.013 41.2)
-
Step 200
200
#E9D4CC
oklch(88.5% 0.026 42.1)
-
Step 300
300
#DBB8A9
oklch(80.9% 0.046 44.5)
-
Step 400
400
#C8927B
oklch(70.6% 0.074 44.1)
-
Step 500
500
#B9765A
oklch(63% 0.094 43.3)
-
Step 600
600
#A55E3F
oklch(55.7% 0.103 43.8)
-
Step 700
700
#8D4D31
oklch(49.1% 0.096 43.7)
-
Step 800
800 (this color)
#73402A
oklch(42.9% 0.079 43.6)
-
Step 900
900
#5D3626
oklch(37.7% 0.062 42.8)
-
Step 950
950
#362017
oklch(26.9% 0.038 43)
#73402A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E4728 | 0.071 |
| Deuteranopia (no green cones) | #5A5229 | 0.067 |
| Tritanopia (no blue cones) | #7E373B | 0.043 |
| Achromatopsia (no color) | #4D4D4D | 0.079 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73402A
#73402A
oklch(42.9% 0.079 43.6)
- #04586F
#04586F
oklch(42.8% 0.079 223.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73402A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.047
- Milk Chocolate #7F4E1E ΔE 0.051
- Brownish Purple #76424E ΔE 0.052
- Mud Brown #60460F ΔE 0.053
- Rust Brown #8B3103 ΔE 0.054
- Saddle Brown #8B4513 ΔE 0.055
- Red Brown #8B2E16 ΔE 0.055
- Chestnut #742802 ΔE 0.056
Use #73402A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.