#733FA4

Closest named color: Rebecca Purple (#663399). oklch(48% 0.159 304.9), rgb(115, 63, 164).

Aa

White text reads best on this color (7.05:1).

About this color

#733FA4 is a medium-dark, vivid purple. In OKLCH its lightness is 48%, its chroma 0.159 and its hue 305°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.040 away. White text reads best on it, at 7.05:1.

Hue familyPurples
Lightnessmedium-dark (48%)
Chromavivid (0.159)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.97:1
White text7.05:1

Values

HEX#733FA4
RGBrgb(115, 63, 164)
HSLhsl(271, 44%, 45%)
OKLCHoklch(48% 0.159 304.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #733FA4 7.05:1 AAA Lc -89.0 Fine for body text
Black text on #733FA4 2.97:1 Fails Lc 20.0 Dividers and decoration only
#733FA4 text on white 7.05:1 AAA Lc 84.0 Fine for body text
#733FA4 text on black 2.97:1 Fails Lc -18.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE6F6

    oklch(93.5% 0.023 305.6)

  3. Step 200

    200

    #DFD3F0

    oklch(88.5% 0.041 304.3)

  4. Step 300

    300

    #CCB5E9

    oklch(81% 0.076 304.9)

  5. Step 400

    400

    #B28CDE

    oklch(70.7% 0.123 304.8)

  6. Step 500

    500

    #A06DD5

    oklch(63.1% 0.158 305)

  7. Step 600

    600

    #8B52C2

    oklch(55.5% 0.172 304.9)

  8. Step 700

    700 (this color)

    #733FA4

    oklch(48% 0.159 304.9)

  9. Step 800

    800

    #603788

    oklch(42.7% 0.132 304.8)

  10. Step 900

    900

    #4E316D

    oklch(37.7% 0.102 304.3)

  11. Step 950

    950

    #2E1D40

    oklch(27% 0.066 304.8)

Export this scale for Tailwind in the Tailwind colors tool

#733FA4 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0857A70.131
Deuteranopia (no green cones)#2859A20.117
Tritanopia (no blue cones)#6A546B0.117
Achromatopsia (no color)#5959590.160

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #733FA4

    #733FA4

    oklch(48% 0.159 304.9)

  • #4E6900

    #4E6900

    oklch(48.1% 0.121 125.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #733FA4

    #733FA4

    oklch(48% 0.159 304.9)

  • #4750B5

    #4750B5

    oklch(48.1% 0.158 274.9)

  • #903181

    #903181

    oklch(48% 0.159 334.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #733FA4

    #733FA4

    oklch(48% 0.159 304.9)

  • #6F5C00

    #6F5C00

    oklch(47.9% 0.098 94.9)

  • #00713E

    #00713E

    oklch(48.2% 0.12 154.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #733FA4

    #733FA4

    oklch(48% 0.159 304.9)

  • #864E00

    #864E00

    oklch(47.9% 0.108 64.7)

  • #006D64

    #006D64

    oklch(48.1% 0.085 185)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #733FA4

    #733FA4

    oklch(48% 0.159 304.9)

  • #A42E0F

    #A42E0F

    oklch(48% 0.159 34.7)

  • #4E6900

    #4E6900

    oklch(48.1% 0.121 125.3)

  • #00697B

    #00697B

    oklch(47.9% 0.085 214.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733FA4, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #733FA4 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.