#733C9E

Closest named color: Rebecca Purple (#663399). oklch(47.2% 0.156 307.3), rgb(115, 60, 158).

Aa

White text reads best on this color (7.31:1).

About this color

#733C9E is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.156 and its hue 307°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.034 away. White text reads best on it, at 7.31:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromavivid (0.156)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.86:1
White text7.31:1

Values

HEX#733C9E
RGBrgb(115, 60, 158)
HSLhsl(274, 45%, 43%)
OKLCHoklch(47.2% 0.156 307.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #733C9E 7.31:1 AAA Lc -89.9 Fine for body text
Black text on #733C9E 2.86:1 Fails Lc 19.1 Dividers and decoration only
#733C9E text on white 7.31:1 AAA Lc 85.0 Fine for body text
#733C9E text on black 2.86:1 Fails Lc -17.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EEE6F6

    oklch(93.6% 0.023 308.2)

  3. Step 200

    200

    #E0D2EF

    oklch(88.4% 0.042 307.2)

  4. Step 300

    300

    #CEB4E7

    oklch(80.9% 0.076 307.8)

  5. Step 400

    400

    #B58CDB

    oklch(70.8% 0.12 307.4)

  6. Step 500

    500

    #A36CD1

    oklch(63.1% 0.155 307.7)

  7. Step 600

    600

    #8E52BE

    oklch(55.6% 0.168 307.5)

  8. Step 700

    700 (this color)

    #733C9E

    oklch(47.2% 0.156 307.3)

  9. Step 800

    800

    #623785

    oklch(42.7% 0.129 307.2)

  10. Step 900

    900

    #50306B

    oklch(37.7% 0.102 307.2)

  11. Step 950

    950

    #2F1D3E

    oklch(27% 0.063 307.9)

Export this scale for Tailwind in the Tailwind colors tool

#733C9E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0C54A10.133
Deuteranopia (no green cones)#2B579C0.118
Tritanopia (no blue cones)#6C4F670.111
Achromatopsia (no color)#5656560.158

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #733C9E

    #733C9E

    oklch(47.2% 0.156 307.3)

  • #486700

    #486700

    oklch(47.2% 0.122 127.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #733C9E

    #733C9E

    oklch(47.2% 0.156 307.3)

  • #494CB1

    #494CB1

    oklch(47.2% 0.157 277.2)

  • #8F2E7A

    #8F2E7A

    oklch(47.2% 0.157 337.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #733C9E

    #733C9E

    oklch(47.2% 0.156 307.3)

  • #6B5B00

    #6B5B00

    oklch(47.3% 0.097 97.2)

  • #006D41

    #006D41

    oklch(47.1% 0.112 157.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #733C9E

    #733C9E

    oklch(47.2% 0.156 307.3)

  • #814E00

    #814E00

    oklch(47.2% 0.104 67.6)

  • #006A63

    #006A63

    oklch(47.2% 0.082 186.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #733C9E

    #733C9E

    oklch(47.2% 0.156 307.3)

  • #A02E01

    #A02E01

    oklch(47.2% 0.157 37.2)

  • #486700

    #486700

    oklch(47.2% 0.122 127.3)

  • #00667A

    #00667A

    oklch(47.1% 0.084 217.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733C9E, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #733C9E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.