#733C7A
Closest named color: Light Eggplant (#894585). oklch(45% 0.116 323), rgb(115, 60, 122).
Aa
White text reads best on this color (7.90:1).
About this color
#733C7A is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.116 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.052 away. White text reads best on it, at 7.90:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.116) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.65:1 |
| White text | 7.90:1 |
Values
| HEX | #733C7A |
| RGB | rgb(115, 60, 122) |
| HSL | hsl(293, 34%, 36%) |
| OKLCH | oklch(45% 0.116 323) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733C7A | 7.90:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #733C7A | 2.65:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #733C7A text on white | 7.90:1 | AAA | Lc 87.1 | Fine for body text |
| #733C7A text on black | 2.65:1 | Fails | Lc -15.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F3F9
oklch(97% 0.01 320.5)
-
Step 100
100
#F0E6F2
oklch(93.6% 0.019 320.6)
-
Step 200
200
#E6D1E8
oklch(88.5% 0.038 323.2)
-
Step 300
300
#D6B2DA
oklch(80.8% 0.068 323)
-
Step 400
400
#C189C8
oklch(70.7% 0.109 322.8)
-
Step 500
500
#B16ABA
oklch(63.1% 0.139 322.9)
-
Step 600
600
#9C50A5
oklch(55.6% 0.15 323.3)
-
Step 700
700
#85408E
oklch(49.1% 0.14 322.9)
-
Step 800
800 (this color)
#733C7A
oklch(45% 0.116 323)
-
Step 900
900
#582F5D
oklch(37.7% 0.091 323.1)
-
Step 950
950
#341C36
oklch(27% 0.057 324.2)
#733C7A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #344D7C | 0.108 |
| Deuteranopia (no green cones) | #445478 | 0.098 |
| Tritanopia (no blue cones) | #754455 | 0.071 |
| Achromatopsia (no color) | #515151 | 0.117 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733C7A
#733C7A
oklch(45% 0.116 323)
- #276525
#276525
oklch(45.1% 0.116 142.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733C7A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.052
- Rebecca Purple #663399 ΔE 0.065
- Warm Purple #952E8F ΔE 0.077
- Dark Mauve #874C62 ΔE 0.078
- Brownish Purple #76424E ΔE 0.080
- Twilight #4E518B ΔE 0.080
- Dusk #4E5481 ΔE 0.084
- Dull Purple #84597E ΔE 0.084
Use #733C7A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.