#733BB5

Closest named color: Bluey Purple (#6241C7). oklch(48.7% 0.184 300.8), rgb(115, 59, 181).

Aa

White text reads best on this color (6.94:1).

About this color

#733BB5 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.184 and its hue 301°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.044 away. White text reads best on it, at 6.94:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.184)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.02:1
White text6.94:1

Values

HEX#733BB5
RGBrgb(115, 59, 181)
HSLhsl(268, 51%, 47%)
OKLCHoklch(48.7% 0.184 300.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #733BB5 6.94:1 AA Lc -88.4 Fine for body text
Black text on #733BB5 3.02:1 AA large text Lc 20.6 Dividers and decoration only
#733BB5 text on white 6.94:1 AA Lc 83.4 Fine for body text
#733BB5 text on black 3.02:1 AA large text Lc -18.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FC

    oklch(97.2% 0.011 303.1)

  2. Step 100

    100

    #ECE6F9

    oklch(93.5% 0.026 300.3)

  3. Step 200

    200

    #DED2F5

    oklch(88.4% 0.049 301)

  4. Step 300

    300

    #CAB4F2

    oklch(81% 0.089 300.7)

  5. Step 400

    400

    #B08AEB

    oklch(70.7% 0.142 300.9)

  6. Step 500

    500

    #9D69E5

    oklch(63.1% 0.183 300.6)

  7. Step 600

    600

    #894CD2

    oklch(55.5% 0.198 301.1)

  8. Step 700

    700 (this color)

    #733BB5

    oklch(48.7% 0.184 300.8)

  9. Step 800

    800

    #5E3394

    oklch(42.7% 0.153 300.4)

  10. Step 900

    900

    #4D2E76

    oklch(37.7% 0.119 300.7)

  11. Step 950

    950

    #2D1C45

    oklch(27.1% 0.075 300.6)

Export this scale for Tailwind in the Tailwind colors tool

#733BB5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0059B90.133
Deuteranopia (no green cones)#0059B20.135
Tritanopia (no blue cones)#6557730.137
Achromatopsia (no color)#5A5A5A0.185

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #733BB5

    #733BB5

    oklch(48.7% 0.184 300.8)

  • #576900

    #576900

    oklch(48.8% 0.117 120.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #733BB5

    #733BB5

    oklch(48.7% 0.184 300.8)

  • #3C50C6

    #3C50C6

    oklch(48.8% 0.184 270.6)

  • #95288E

    #95288E

    oklch(48.6% 0.184 330.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #733BB5

    #733BB5

    oklch(48.7% 0.184 300.8)

  • #755C00

    #755C00

    oklch(48.6% 0.099 90.2)

  • #007335

    #007335

    oklch(48.6% 0.131 150.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #733BB5

    #733BB5

    oklch(48.7% 0.184 300.8)

  • #8D4D00

    #8D4D00

    oklch(48.7% 0.114 60.1)

  • #006F62

    #006F62

    oklch(48.6% 0.088 181)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #733BB5

    #733BB5

    oklch(48.7% 0.184 300.8)

  • #B01C09

    #B01C09

    oklch(48.7% 0.184 30.8)

  • #576900

    #576900

    oklch(48.8% 0.117 120.7)

  • #006C7A

    #006C7A

    oklch(48.7% 0.084 210.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733BB5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #733BB5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.