#733BB1
Closest named color: Bluey Purple (#6241C7). oklch(48.4% 0.18 301.8), rgb(115, 59, 177).
Aa
White text reads best on this color (7.02:1).
About this color
#733BB1 is a medium-dark, vivid purple. In OKLCH its lightness is 48%, its chroma 0.180 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.048 away. White text reads best on it, at 7.02:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.180) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 2.98:1 |
| White text | 7.02:1 |
Values
| HEX | #733BB1 |
| RGB | rgb(115, 59, 177) |
| HSL | hsl(268, 50%, 46%) |
| OKLCH | oklch(48.4% 0.18 301.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733BB1 | 7.02:1 | AAA | Lc -88.7 | Fine for body text |
| Black text on #733BB1 | 2.98:1 | Fails | Lc 20.3 | Dividers and decoration only |
| #733BB1 text on white | 7.02:1 | AAA | Lc 83.7 | Fine for body text |
| #733BB1 text on black | 2.98:1 | Fails | Lc -18.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FC
oklch(97.2% 0.011 303.1)
-
Step 100
100
#EDE6F8
oklch(93.6% 0.025 303.5)
-
Step 200
200
#DFD2F4
oklch(88.5% 0.048 302.8)
-
Step 300
300
#CBB4F0
oklch(81% 0.087 302)
-
Step 400
400
#B18AE8
oklch(70.7% 0.139 302.1)
-
Step 500
500
#9E6AE1
oklch(63.1% 0.176 301.7)
-
Step 600
600
#8A4DCF
oklch(55.6% 0.194 302)
-
Step 700
700 (this color)
#733BB1
oklch(48.4% 0.18 301.8)
-
Step 800
800
#5F3491
oklch(42.8% 0.148 301.7)
-
Step 900
900
#4E2E74
oklch(37.7% 0.117 302.2)
-
Step 950
950
#2D1C44
oklch(27% 0.073 301.3)
#733BB1 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0058B5 | 0.134 |
| Deuteranopia (no green cones) | #0158AE | 0.135 |
| Tritanopia (no blue cones) | #665671 | 0.134 |
| Achromatopsia (no color) | #595959 | 0.181 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733BB1
#733BB1
oklch(48.4% 0.18 301.8)
- #546800
#546800
oklch(48.3% 0.117 121.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733BB1, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.048
- Rebecca Purple #663399 ΔE 0.048
- Grape #7209B7 ΔE 0.062
- Blue With A Hint Of Purple #533CC6 ΔE 0.068
- Iris #6258C4 ΔE 0.071
- Blurple #5539CC ΔE 0.071
- Purply #983FB2 ΔE 0.073
- Slate Blue #6A5ACD ΔE 0.078
Use #733BB1 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.