#7338AC

Closest named color: Rebecca Purple (#663399). oklch(47.7% 0.178 303.6), rgb(115, 56, 172).

Aa

White text reads best on this color (7.26:1).

About this color

#7338AC is a medium-dark, vivid purple. In OKLCH its lightness is 48%, its chroma 0.178 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.040 away. White text reads best on it, at 7.26:1.

Hue familyPurples
Lightnessmedium-dark (48%)
Chromavivid (0.178)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.89:1
White text7.26:1

Values

HEX#7338AC
RGBrgb(115, 56, 172)
HSLhsl(271, 51%, 45%)
OKLCHoklch(47.7% 0.178 303.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7338AC 7.26:1 AAA Lc -89.5 Fine for body text
Black text on #7338AC 2.89:1 Fails Lc 19.4 Dividers and decoration only
#7338AC text on white 7.26:1 AAA Lc 84.6 Fine for body text
#7338AC text on black 2.89:1 Fails Lc -17.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FC

    oklch(97.2% 0.011 303.1)

  2. Step 100

    100

    #EDE6F8

    oklch(93.6% 0.025 303.5)

  3. Step 200

    200

    #DFD2F4

    oklch(88.5% 0.048 302.8)

  4. Step 300

    300

    #CCB3EF

    oklch(80.8% 0.087 303.5)

  5. Step 400

    400

    #B38AE6

    oklch(70.8% 0.137 303.6)

  6. Step 500

    500

    #A169DF

    oklch(63.2% 0.176 303.7)

  7. Step 600

    600

    #8C4DCC

    oklch(55.6% 0.191 303.6)

  8. Step 700

    700 (this color)

    #7338AC

    oklch(47.7% 0.178 303.6)

  9. Step 800

    800

    #61338F

    oklch(42.7% 0.147 303.8)

  10. Step 900

    900

    #4F2E72

    oklch(37.7% 0.115 303.8)

  11. Step 950

    950

    #2E1C43

    oklch(27% 0.072 303.2)

Export this scale for Tailwind in the Tailwind colors tool

#7338AC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0055B00.137
Deuteranopia (no green cones)#0A56AA0.136
Tritanopia (no blue cones)#68526D0.130
Achromatopsia (no color)#5757570.179

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7338AC

    #7338AC

    oklch(47.7% 0.178 303.6)

  • #506700

    #506700

    oklch(47.8% 0.118 123.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7338AC

    #7338AC

    oklch(47.7% 0.178 303.6)

  • #414BBE

    #414BBE

    oklch(47.5% 0.178 273.7)

  • #932685

    #932685

    oklch(47.6% 0.178 333.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7338AC

    #7338AC

    oklch(47.7% 0.178 303.6)

  • #6F5B00

    #6F5B00

    oklch(47.7% 0.098 94)

  • #006F3B

    #006F3B

    oklch(47.5% 0.12 153.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7338AC

    #7338AC

    oklch(47.7% 0.178 303.6)

  • #864D00

    #864D00

    oklch(47.7% 0.108 63.8)

  • #006C62

    #006C62

    oklch(47.7% 0.085 183.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7338AC

    #7338AC

    oklch(47.7% 0.178 303.6)

  • #A82300

    #A82300

    oklch(47.7% 0.173 33.6)

  • #506700

    #506700

    oklch(47.8% 0.118 123.5)

  • #006879

    #006879

    oklch(47.6% 0.084 214)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7338AC, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7338AC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.