#733757
Closest named color: Brownish Purple (#76424E). oklch(42.6% 0.094 348.6), rgb(115, 55, 87).
Aa
White text reads best on this color (8.70:1).
About this color
#733757 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.094 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.038 away. White text reads best on it, at 8.70:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.094) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.41:1 |
| White text | 8.70:1 |
Values
| HEX | #733757 |
| RGB | rgb(115, 55, 87) |
| HSL | hsl(328, 35%, 33%) |
| OKLCH | oklch(42.6% 0.094 348.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733757 | 8.70:1 | AAA | Lc -94.0 | Preferred for body text |
| Black text on #733757 | 2.41:1 | Fails | Lc 14.5 | Not readable |
| #733757 text on white | 8.70:1 | AAA | Lc 89.5 | Fine for body text |
| #733757 text on black | 2.41:1 | Fails | Lc -12.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E6EB
oklch(93.7% 0.016 352)
-
Step 200
200
#EAD1DC
oklch(88.4% 0.031 349.3)
-
Step 300
300
#DDB3C6
oklch(81% 0.054 349.4)
-
Step 400
400
#CA8AAA
oklch(70.7% 0.088 348.2)
-
Step 500
500
#BB6C95
oklch(63.1% 0.112 348.4)
-
Step 600
600
#A6537F
oklch(55.7% 0.121 348.7)
-
Step 700
700
#8E436B
oklch(49.1% 0.113 348.8)
-
Step 800
800 (this color)
#733757
oklch(42.6% 0.094 348.6)
-
Step 900
900
#5E3048
oklch(37.7% 0.074 348.7)
-
Step 950
950
#371D2A
oklch(27.1% 0.045 349.2)
#733757 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D4558 | 0.101 |
| Deuteranopia (no green cones) | #4D4F56 | 0.091 |
| Tritanopia (no blue cones) | #7A3543 | 0.035 |
| Achromatopsia (no color) | #4B4B4B | 0.094 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733757
#733757
oklch(42.6% 0.094 348.6)
- #005D46
#005D46
oklch(42.5% 0.085 168.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733757, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.038
- Purple Brown #673A3F ΔE 0.049
- Dark Mauve #874C62 ΔE 0.069
- Red Purple #820747 ΔE 0.072
- Velvet #750851 ΔE 0.076
- Wine #80013F ΔE 0.078
- Mulberry #920A4E ΔE 0.080
- Red Wine #8C0034 ΔE 0.086
Use #733757 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.