#733753
Closest named color: Brownish Purple (#76424E). oklch(42.4% 0.091 352.4), rgb(115, 55, 83).
Aa
White text reads best on this color (8.74:1).
About this color
#733753 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.091 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.034 away. White text reads best on it, at 8.74:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.091) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.40:1 |
| White text | 8.74:1 |
Values
| HEX | #733753 |
| RGB | rgb(115, 55, 83) |
| HSL | hsl(332, 35%, 33%) |
| OKLCH | oklch(42.4% 0.091 352.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733753 | 8.74:1 | AAA | Lc -94.1 | Preferred for body text |
| Black text on #733753 | 2.40:1 | Fails | Lc 14.4 | Not readable |
| #733753 text on white | 8.74:1 | AAA | Lc 89.6 | Fine for body text |
| #733753 text on black | 2.40:1 | Fails | Lc -12.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F6
oklch(97.2% 0.007 354.8)
-
Step 100
100
#F3E6EB
oklch(93.7% 0.016 352)
-
Step 200
200
#EAD2DB
oklch(88.6% 0.029 353)
-
Step 300
300
#DDB3C4
oklch(80.9% 0.053 352.1)
-
Step 400
400
#CB8BA6
oklch(70.8% 0.085 352.5)
-
Step 500
500
#BC6C90
oklch(63.1% 0.11 352.3)
-
Step 600
600
#A7537A
oklch(55.6% 0.119 352.5)
-
Step 700
700
#8F4367
oklch(49.1% 0.111 352.3)
-
Step 800
800 (this color)
#733753
oklch(42.4% 0.091 352.4)
-
Step 900
900
#5E3145
oklch(37.8% 0.07 352.9)
-
Step 950
950
#371D29
oklch(27% 0.045 351.4)
#733753 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E4454 | 0.099 |
| Deuteranopia (no green cones) | #4E4F52 | 0.091 |
| Tritanopia (no blue cones) | #7B3441 | 0.032 |
| Achromatopsia (no color) | #4B4B4B | 0.092 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733753
#733753
oklch(42.4% 0.091 352.4)
- #005C49
#005C49
oklch(42.3% 0.082 172.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733753, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.034
- Purple Brown #673A3F ΔE 0.043
- Dark Mauve #874C62 ΔE 0.070
- Red Purple #820747 ΔE 0.072
- Wine #80013F ΔE 0.077
- Velvet #750851 ΔE 0.078
- Mulberry #920A4E ΔE 0.080
- Red Wine #8C0034 ΔE 0.083
Use #733753 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.