#733651

Closest named color: Brownish Purple (#76424E). oklch(42.2% 0.092 353.9), rgb(115, 54, 81).

Aa

White text reads best on this color (8.84:1).

About this color

#733651 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.092 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.035 away. White text reads best on it, at 8.84:1.

Hue familyReds
Lightnessdark (42%)
Chromamoderately saturated (0.092)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.37:1
White text8.84:1

Values

HEX#733651
RGBrgb(115, 54, 81)
HSLhsl(333, 36%, 33%)
OKLCHoklch(42.2% 0.092 353.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #733651 8.84:1 AAA Lc -94.3 Preferred for body text
Black text on #733651 2.37:1 Fails Lc 14.1 Not readable
#733651 text on white 8.84:1 AAA Lc 89.9 Fine for body text
#733651 text on black 2.37:1 Fails Lc -12.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF3F6

    oklch(97% 0.008 349.2)

  2. Step 100

    100

    #F3E6EA

    oklch(93.6% 0.015 356.6)

  3. Step 200

    200

    #EAD1DA

    oklch(88.4% 0.03 353.9)

  4. Step 300

    300

    #DEB3C3

    oklch(81% 0.054 354.1)

  5. Step 400

    400

    #CB8AA4

    oklch(70.6% 0.086 353.9)

  6. Step 500

    500

    #BD6C8E

    oklch(63.1% 0.11 354.1)

  7. Step 600

    600

    #A85378

    oklch(55.7% 0.119 354.2)

  8. Step 700

    700

    #8F4365

    oklch(49.1% 0.11 353.8)

  9. Step 800

    800 (this color)

    #733651

    oklch(42.2% 0.092 353.9)

  10. Step 900

    900

    #5E3044

    oklch(37.6% 0.072 353.6)

  11. Step 950

    950

    #381D28

    oklch(27.1% 0.045 354.6)

Export this scale for Tailwind in the Tailwind colors tool

#733651 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3E43520.100
Deuteranopia (no green cones)#4E4E500.091
Tritanopia (no blue cones)#7B33400.030
Achromatopsia (no color)#4A4A4A0.093

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #733651

    #733651

    oklch(42.2% 0.092 353.9)

  • #005B4A

    #005B4A

    oklch(42% 0.08 174.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #733651

    #733651

    oklch(42.2% 0.092 353.9)

  • #663B6A

    #663B6A

    oklch(42.3% 0.092 323.9)

  • #783734

    #783734

    oklch(42.2% 0.092 24.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #733651

    #733651

    oklch(42.2% 0.092 353.9)

  • #2A5A2B

    #2A5A2B

    oklch(42.1% 0.092 144.1)

  • #00595F

    #00595F

    oklch(42.3% 0.072 202.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #733651

    #733651

    oklch(42.2% 0.092 353.9)

  • #4D5305

    #4D5305

    oklch(42.3% 0.093 114.5)

  • #005476

    #005476

    oklch(42.1% 0.089 234.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #733651

    #733651

    oklch(42.2% 0.092 353.9)

  • #644900

    #644900

    oklch(42.3% 0.087 84.2)

  • #005B4A

    #005B4A

    oklch(42% 0.08 174.2)

  • #334C80

    #334C80

    oklch(42.3% 0.092 263.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733651, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #733651 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.