#731695
Closest named color: Purple (#800080). oklch(42.5% 0.192 314.3), rgb(115, 22, 149).
Aa
White text reads best on this color (9.21:1).
About this color
#731695 is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.192 and its hue 314°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.048 away. White text reads best on it, at 9.21:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | vivid (0.192) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.27:1 |
| White text | 9.21:1 |
Values
| HEX | #731695 |
| RGB | rgb(115, 22, 149) |
| HSL | hsl(284, 74%, 34%) |
| OKLCH | oklch(42.5% 0.192 314.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #731695 | 9.21:1 | AAA | Lc -94.3 | Preferred for body text |
| Black text on #731695 | 2.27:1 | Fails | Lc 14.1 | Not readable |
| #731695 text on white | 9.21:1 | AAA | Lc 89.9 | Fine for body text |
| #731695 text on black | 2.27:1 | Fails | Lc -12.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FD
oklch(97.2% 0.015 312.2)
-
Step 100
100
#F2E4F9
oklch(93.6% 0.032 314.7)
-
Step 200
200
#E9CDF6
oklch(88.4% 0.063 315.1)
-
Step 300
300
#DBABF3
oklch(80.9% 0.111 314.1)
-
Step 400
400
#C979ED
oklch(70.6% 0.18 314.5)
-
Step 500
500
#BA4FE7
oklch(63% 0.229 314.2)
-
Step 600
600
#A626D5
oklch(55.6% 0.25 314.3)
-
Step 700
700
#8E12B9
oklch(49.1% 0.233 314.1)
-
Step 800
800 (this color)
#731695
oklch(42.5% 0.192 314.3)
-
Step 900
900
#5D1D77
oklch(37.6% 0.15 314.1)
-
Step 950
950
#371346
oklch(27% 0.096 314.4)
#731695 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #004398 | 0.167 |
| Deuteranopia (no green cones) | #044A92 | 0.169 |
| Tritanopia (no blue cones) | #703758 | 0.125 |
| Achromatopsia (no color) | #474747 | 0.194 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #731695
#731695
oklch(42.5% 0.192 314.3)
- #2F5C00
#2F5C00
oklch(42.5% 0.123 134.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #731695, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.048
- Rebecca Purple #663399 ΔE 0.049
- Dark Magenta #8B008B ΔE 0.055
- Grape #7209B7 ΔE 0.056
- Chrysanthemum #560BAD ΔE 0.078
- Warm Purple #952E8F ΔE 0.086
- Indigo #4B0082 ΔE 0.096
- Imperial Purple #480CA8 ΔE 0.101
Use #731695 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.