#7301A2

Closest named color: Grape (#7209B7). oklch(42.7% 0.214 310.8), rgb(115, 1, 162).

Aa

White text reads best on this color (9.31:1).

About this color

#7301A2 is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.214 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grape (#7209B7), ΔE 0.036 away. White text reads best on it, at 9.31:1.

Hue familyPurples
Lightnessdark (43%)
Chromavivid (0.214)
Temperaturein between
Nearest nameGrape (#7209B7)
Black text2.25:1
White text9.31:1

Values

HEX#7301A2
RGBrgb(115, 1, 162)
HSLhsl(282, 99%, 32%)
OKLCHoklch(42.7% 0.214 310.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7301A2 9.31:1 AAA Lc -93.8 Preferred for body text
Black text on #7301A2 2.25:1 Fails Lc 14.7 Not readable
#7301A2 text on white 9.31:1 AAA Lc 89.3 Fine for body text
#7301A2 text on black 2.25:1 Fails Lc -12.9 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F3FE

    oklch(97.2% 0.016 310.1)

  2. Step 100

    100

    #F2E4FC

    oklch(93.7% 0.035 311.4)

  3. Step 200

    200

    #E8CDFC

    oklch(88.6% 0.07 310.7)

  4. Step 300

    300

    #DAA9FC

    oklch(80.8% 0.125 310.8)

  5. Step 400

    400

    #C875FB

    oklch(70.7% 0.201 310.9)

  6. Step 500

    500

    #B945F8

    oklch(63% 0.256 310.6)

  7. Step 600

    600

    #A505E7

    oklch(55.6% 0.278 310.5)

  8. Step 700

    700

    #8C00C4

    oklch(49.1% 0.247 310.8)

  9. Step 800

    800 (this color)

    #7301A2

    oklch(42.7% 0.214 310.8)

  10. Step 900

    900

    #5D1681

    oklch(37.7% 0.168 310.7)

  11. Step 950

    950

    #36104B

    oklch(26.9% 0.106 310.6)

Export this scale for Tailwind in the Tailwind colors tool

#7301A2 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0043A60.170
Deuteranopia (no green cones)#00489F0.173
Tritanopia (no blue cones)#6C385E0.141
Achromatopsia (no color)#4747470.216

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7301A2

    #7301A2

    oklch(42.7% 0.214 310.8)

  • #385B00

    #385B00

    oklch(42.8% 0.116 130.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7301A2

    #7301A2

    oklch(42.7% 0.214 310.8)

  • #4529BE

    #4529BE

    oklch(42.7% 0.214 280.9)

  • #8A006C

    #8A006C

    oklch(42.7% 0.185 340.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7301A2

    #7301A2

    oklch(42.7% 0.214 310.8)

  • #5A5000

    #5A5000

    oklch(42.8% 0.089 101.1)

  • #005E3D

    #005E3D

    oklch(42.6% 0.095 160.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7301A2

    #7301A2

    oklch(42.7% 0.214 310.8)

  • #6E4500

    #6E4500

    oklch(42.8% 0.092 71.2)

  • #005B58

    #005B58

    oklch(42.5% 0.073 190.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7301A2

    #7301A2

    oklch(42.7% 0.214 310.8)

  • #872D00

    #872D00

    oklch(42.7% 0.132 40.7)

  • #385B00

    #385B00

    oklch(42.8% 0.116 130.7)

  • #00586D

    #00586D

    oklch(42.6% 0.078 221.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7301A2, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7301A2 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.