#726FBD

Closest named color: Deep Lavender (#8D5EB7). oklch(57.9% 0.118 283.8), rgb(114, 111, 189).

Aa

Black text reads best on this color (4.72:1).

About this color

#726FBD is a medium-dark, moderately saturated purple. In OKLCH its lightness is 58%, its chroma 0.118 and its hue 284°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.057 away. Black text reads best on it, at 4.72:1.

Hue familyPurples
Lightnessmedium-dark (58%)
Chromamoderately saturated (0.118)
Temperaturecool
Nearest nameDeep Lavender (#8D5EB7)
Black text4.72:1
White text4.44:1

Values

HEX#726FBD
RGBrgb(114, 111, 189)
HSLhsl(242, 37%, 59%)
OKLCHoklch(57.9% 0.118 283.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #726FBD 4.44:1 AA large text Lc -76.2 Fine for body text
Black text on #726FBD 4.72:1 AA Lc 33.3 Non-text elements, placeholder text
#726FBD text on white 4.44:1 AA large text Lc 70.7 Content text, not long reading
#726FBD text on black 4.72:1 AA Lc -30.9 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E8E9F4

    oklch(93.6% 0.015 281.9)

  3. Step 200

    200

    #D6D7ED

    oklch(88.5% 0.03 283.7)

  4. Step 300

    300

    #BCBDE3

    oklch(81% 0.053 284)

  5. Step 400

    400

    #9A9AD4

    oklch(70.8% 0.084 284)

  6. Step 500

    500

    #8180C9

    oklch(63.1% 0.109 283.5)

  7. Step 600

    600 (this color)

    #726FBD

    oklch(57.9% 0.118 283.8)

  8. Step 700

    700

    #5A569C

    oklch(49% 0.11 284.2)

  9. Step 800

    800

    #49477F

    oklch(42.7% 0.091 283.4)

  10. Step 900

    900

    #3D3C66

    oklch(37.7% 0.071 283.5)

  11. Step 950

    950

    #24233C

    oklch(27% 0.046 284.7)

Export this scale for Tailwind in the Tailwind colors tool

#726FBD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#547AC00.045
Deuteranopia (no green cones)#5175BB0.045
Tritanopia (no blue cones)#5C7E8D0.101
Achromatopsia (no color)#7878780.118

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #726FBD

    #726FBD

    oklch(57.9% 0.118 283.8)

  • #867D0F

    #867D0F

    oklch(58% 0.118 104.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #726FBD

    #726FBD

    oklch(57.9% 0.118 283.8)

  • #447CBE

    #447CBE

    oklch(57.9% 0.118 253.8)

  • #9363AB

    #9363AB

    oklch(57.9% 0.119 313.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #726FBD

    #726FBD

    oklch(57.9% 0.118 283.8)

  • #A36E11

    #A36E11

    oklch(58% 0.118 74.1)

  • #5C893C

    #5C893C

    oklch(57.9% 0.118 134)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #726FBD

    #726FBD

    oklch(57.9% 0.118 283.8)

  • #B3603C

    #B3603C

    oklch(57.9% 0.119 43.3)

  • #178F67

    #178F67

    oklch(57.8% 0.117 164.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #726FBD

    #726FBD

    oklch(57.9% 0.118 283.8)

  • #B55A65

    #B55A65

    oklch(58% 0.118 13.9)

  • #867D0F

    #867D0F

    oklch(58% 0.118 104.3)

  • #008C8B

    #008C8B

    oklch(57.9% 0.099 193.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #726FBD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #726FBD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.