#726FA8
Closest named color: Dark Lavender (#856798). oklch(56.8% 0.087 285.7), rgb(114, 111, 168).
Aa
White text reads best on this color (4.61:1).
About this color
#726FA8 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.087 and its hue 286°. Its hue sits on the cool side of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.039 away. White text reads best on it, at 4.61:1.
| Hue family | Purples |
| Lightness | medium-dark (57%) |
| Chroma | moderately saturated (0.087) |
| Temperature | cool |
| Nearest name | Dark Lavender (#856798) |
| Black text | 4.55:1 |
| White text | 4.61:1 |
Values
| HEX | #726FA8 |
| RGB | rgb(114, 111, 168) |
| HSL | hsl(243, 25%, 55%) |
| OKLCH | oklch(56.8% 0.087 285.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #726FA8 | 4.61:1 | AA | Lc -77.4 | Fine for body text |
| Black text on #726FA8 | 4.55:1 | AA | Lc 32.1 | Non-text elements, placeholder text |
| #726FA8 text on white | 4.61:1 | AA | Lc 72.0 | Content text, not long reading |
| #726FA8 text on black | 4.55:1 | AA | Lc -29.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5F9
oklch(97.1% 0.005 286.3)
-
Step 100
100
#E9E9F1
oklch(93.6% 0.011 286.2)
-
Step 200
200
#D7D7E7
oklch(88.4% 0.022 285.9)
-
Step 300
300
#BEBEDA
oklch(81% 0.039 285.5)
-
Step 400
400
#9C9BC7
oklch(70.6% 0.064 285.7)
-
Step 500
500
#8583B8
oklch(63.2% 0.079 285.6)
-
Step 600
600 (this color)
#726FA8
oklch(56.8% 0.087 285.7)
-
Step 700
700
#5D5A8D
oklch(49.2% 0.081 285.7)
-
Step 800
800
#4C4972
oklch(42.7% 0.067 286.5)
-
Step 900
900
#3F3D5C
oklch(37.6% 0.053 286.5)
-
Step 950
950
#252436
oklch(27% 0.033 286.5)
#726FA8 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5E77AA | 0.033 |
| Deuteranopia (no green cones) | #5D73A7 | 0.030 |
| Tritanopia (no blue cones) | #657984 | 0.074 |
| Achromatopsia (no color) | #757575 | 0.087 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #726FA8
#726FA8
oklch(56.8% 0.087 285.7)
- #7E7A39
#7E7A39
oklch(56.9% 0.087 105.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #726FA8, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Lavender #856798 ΔE 0.039
- Grey Purple #826D8C ΔE 0.048
- Faded Purple #916E99 ΔE 0.053
- Lavender Gray #7E7F9A ΔE 0.060
- Dull Blue #49759C ΔE 0.060
- Stormy Blue #507B9C ΔE 0.060
- Dusty Purple #825F87 ΔE 0.061
- Purple Grey #866F85 ΔE 0.062
Use #726FA8 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.