#726DDA
Closest named color: Medium Slate Blue (#7B68EE). oklch(59.3% 0.162 282.3), rgb(114, 109, 218).
Aa
Black text reads best on this color (4.91:1).
About this color
#726DDA is a medium-dark, vivid purple. In OKLCH its lightness is 59%, its chroma 0.162 and its hue 282°. Its hue sits on the cool side of the wheel. The nearest named color is Medium Slate Blue (#7B68EE), ΔE 0.036 away. Black text reads best on it, at 4.91:1.
| Hue family | Purples |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.162) |
| Temperature | cool |
| Nearest name | Medium Slate Blue (#7B68EE) |
| Black text | 4.91:1 |
| White text | 4.27:1 |
Values
| HEX | #726DDA |
| RGB | rgb(114, 109, 218) |
| HSL | hsl(243, 60%, 64%) |
| OKLCH | oklch(59.3% 0.162 282.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #726DDA | 4.27:1 | AA large text | Lc -74.8 | Content text, not long reading |
| Black text on #726DDA | 4.91:1 | AA | Lc 34.8 | Non-text elements, placeholder text |
| #726DDA text on white | 4.27:1 | AA large text | Lc 69.3 | Content text, not long reading |
| #726DDA text on black | 4.91:1 | AA | Lc -32.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F4F5FC
oklch(97.1% 0.009 279.7)
-
Step 100
100
#E7E8F8
oklch(93.5% 0.022 283.1)
-
Step 200
200
#D4D6F4
oklch(88.4% 0.041 282.5)
-
Step 300
300
#B9BBEF
oklch(80.8% 0.073 282.9)
-
Step 400
400
#9697E7
oklch(70.8% 0.116 282.5)
-
Step 500
500
#7D7BE0
oklch(63.1% 0.149 282.1)
-
Step 600
600 (this color)
#726DDA
oklch(59.3% 0.162 282.3)
-
Step 700
700
#5750B2
oklch(49.1% 0.151 282.5)
-
Step 800
800
#474290
oklch(42.7% 0.125 282.6)
-
Step 900
900
#3B3973
oklch(37.8% 0.097 282.3)
-
Step 950
950
#222243
oklch(27% 0.06 281.6)
#726DDA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A7EDE | 0.070 |
| Deuteranopia (no green cones) | #3377D8 | 0.071 |
| Tritanopia (no blue cones) | #4D8499 | 0.138 |
| Achromatopsia (no color) | #7A7A7A | 0.162 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #726DDA
#726DDA
oklch(59.3% 0.162 282.3)
- #8D8000
#8D8000
oklch(59.3% 0.124 102.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #726DDA, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Slate Blue #7B68EE ΔE 0.036
- Dark Periwinkle #665FD1 ΔE 0.042
- Light Indigo #6D5ACF ΔE 0.048
- Cornflower #6A79F7 ΔE 0.050
- Slate Blue #6A5ACD ΔE 0.051
- Medium Purple #9370DB ΔE 0.053
- Purpley #8756E4 ΔE 0.061
- Royal Blue #4169E1 ΔE 0.064
Use #726DDA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.